Devyn Clark
Atlanta,GA
Summary
Dynamic Market Associate with over 14 years of experience in sales, account management, and strategic business development. Expert in driving host retention and territory growth through data-driven lead management and the optimization of CRM tools like Salesforce. Proven track record of securing high-value partnerships and educating partners on strategic initiatives to ensure best-in-class hospitality standards and pricing optimization.
Overview
14
14
years of professional experience
Work History
Head of Sales
HALL UP
ATLANTA, GA
06.2024 - Current
- Optimize B2B, B2C, and B2B2C sales strategies to scale growth for remote production solutions, focusing on territory expansion and account management.
- Secure long-term business partnerships by guiding product management alongside technical leads to meet evolving market demands and hospitality-grade service standards.
- Manage lead management pipelines and conduct market research to design target audience strategies and identify strategic initiatives for host entrepreneurs.
- Develop strategic planning and customer relationship management frameworks as a founding member to ensure partner retention and sustained revenue growth.
Senior Recruiter
CROSS COUNTRY HEALTHCARE
ATLANTA, GA
11.2020 - 02.2024
- Manage a high-volume portfolio of 450+ professionals, achieving high contract renewal rates through diligent account management and host-style relationship building.
- Optimize staffing efficiency to generate over $4M in revenue, leveraging CRM tools and Salesforce to track lead management and performance metrics.
- Secure business continuity by fostering authentic relationships and implementing pricing optimization strategies for long-term contract fulfillment.
- Educate junior recruiters on hiring processes, Bullhorn CRM, and Salesforce-integrated workflows to enhance territory productivity and brand visibility.
Business Development Lead
NATIONAL VETERINARY ASSOCIATES
ATLANTA, GA
09.2017 - 11.2020
- Develop robust account management strategies for clinic owners, consulting on exit strategies and M&A options to drive territory growth.
- Secure new acquisitions by uncovering partner pain points through exploratory consultations and suggesting strategic initiatives for business optimization.
- Manage a team of junior leads, training them on client relationship acumen, territory-specific performance metrics, and account retention.
- Optimize the onboarding and consultation process to ensure new partners meet company operational standards and hospitality-oriented expectations.
Sales Consultant
AWOL LLC
ATLANTA, GA
12.2014 - 09.2017
- Manage diverse account portfolios across music tech and healthcare, delivering customized strategies to optimize business growth and partner satisfaction.
- Optimize the customer journey by leveraging a consultative sales approach and lead management best practices to secure recurring revenue.
- Secure new business in competitive geographic territories through targeted outreach and relationship-driven account management.
- Educate clients on market trends and performance insights to improve host retention and long-term partnership value.
Team Lead, Customer Relations Sales Representative
NEW VITALITY
ATLANTA, GA
11.2011 - 11.2014
- Manage high-volume inbound operations, prioritizing host retention management and high-quality lead conversion in an assigned territory.
- Optimize pricing optimization strategies during upsell and cross-sell opportunities to maximize revenue per account while delivering white-glove service.
- Secure improved retention rates by implementing best-in-class service standards for complex inquiries and implementing strategic retention best practices.
- Develop a high-performing team focused on operational compliance and hospitality-oriented service excellence to ensure an excellent guest experience.
Education
Mass Communication
University of Bridgeport
Bridgeport, CTSkills
Relationship Management: Account management, Host retention, CRM tools, Salesforce, Bullhorn, Strategic Business Partnerships, Customer Relationship Management (CRM)
Sales & Lead Management: Sales, Lead management, Pricing optimization, Revenue Generation, Negotiation and Closing, Upselling and Cross-selling
Strategy & Territory Growth: Territory Optimization, Market Analysis and Insights, Sales Strategy & Planning, Performance Metrics and Reporting, Product Management, Strategic Initiatives
Hospitality & Standards: Hospitality industry experience, Best-in-class hospitality standards, Guest experience optimization, Customer Retention Management
Affiliations
The Recording Academy, GMA, SAGMA, Change Church ATL, Impact Firm.
Timeline
Head of Sales
HALL UP
06.2024 - Current
Senior Recruiter
CROSS COUNTRY HEALTHCARE
11.2020 - 02.2024
Business Development Lead
NATIONAL VETERINARY ASSOCIATES
09.2017 - 11.2020
Sales Consultant
AWOL LLC
12.2014 - 09.2017
Team Lead, Customer Relations Sales Representative
NEW VITALITY
11.2011 - 11.2014
Mass Communication
University of Bridgeport