Summary
Overview
Work History
Education
Skills
Websites
Training and Certification
Timeline
Generic

DHIRAJ GUPTA

San Jose,CA

Summary

Conversation designer (CxD/VUI/UX) with more than 15 years of experience in voice AI and multimodal AI design, currently leading Amazon Alexa+ Early Access and subscriptions design. Worked as a design lead, individual designer and manager on every part of a voice applications and features lifecycle from requirements gathering, designing through optimization. Multilingual design specialist who lead multiple designs including Amazon Alexa's English and Hindi conversation design.

Overview

22
22
years of professional experience

Work History

Sr. Conversation Designer UX Designer, Alexa

Amazon
04.2017 - Current

Lead Conversation Designer for Amazon Alexa+ Early Access, Alexa+ Growth, Monetization and Retention and Alexa+ customer feedback collection. Responsibilities include creating style guides, voice design mocks, prompt engineering and AI instructions, design research, new features designs, feedback and data analysis. Presented designs to senior leaderships including directors, VP and SVP

Achievements

  • Leading UX for Alexa+ Early Access for millions of users in the US
  • Leading Alexa+ subscription growth conversation design and Alexa+ feedback collection
  • Designed Alexa’s Follow-Up Reminders feature (>50% additional actions); Stopwatch (50K users in 1 wk) and Named Timers (150+ timers named in 1 wk)
  • Initiated, designed and lead project Origami to improve UX for Alexa features that reduced negative customers feedback by 65% to 100%
  • Published Multimodal Design guide for Alexa- which is now part of Amazon Alexa's Design Guide
  • Lead the UX design for Multilingual Alexa with English and Hindi languages in India, both with 4 stars plus reviews
  • Lead multiple workshops to train designers and engineers on conversation design
  • Lead multiple researches and studies for Alexa+ and the 9 cities research for Alexa’s persona and style in India

Sr. User Interface Designer, Professional Services

Nuance Communications (acquired by Microsoft)
03.2010 - 04.2017

Company Overview: Nuance Communications is a leading provider of speech, imaging and customer interaction solutions for businesses and consumers around the world.

Achievements

  • Lead designer for all the major speech solutions for Nuance India (India and APAC).
  • Designed Domino’s Voice Ordering- First of its kind-bilingual and conversational speech solution.
  • Designed multilingual speech solution (14 languages) for India’s leading DTH provider Tata Sky.
  • Design lead to deploy speech IVR and voice biometrics solution for OCBC Bank Singapore.
  • Designed and optimized features for Verizon and Marchex directory assistance (US).
  • Part of the design team that deployed multilingual solution for Citibank in 10 countries across EMEA
  • Designed the multiple awards winning Daku service (also known as IFFCO-Airtel Kissan Sanchar). Currently being used by more than 3 million subscribers across 19 Indian states.
  • Presented speech solutions and design overviews to sales, pre-sales teams and various clients.
  • Lead various SME (Subject Matter Expert) teams for UI groups in Nuance.

Manager, Product Development

Spice Digital Ltd.
09.2009 - 03.2010

Company Overview: Spice Digital is a market leader of Mobile Value Added Services (MVAS), mobile applications and Internet products & Services in India

Achievements

  • Lead product design for Spice's value added services for Airtel India
  • Design Airtel Radio features with song sharing

Manager, Products

One97 Communications (now Part of Paytm.com)
02.2006 - 08.2009

Company Overview: One97 Communications Ltd. is India’s leading mobile-internet company. It is currently working with almost all the leading Indian Telecom operators and some overseas operators.

Achievements

  • Designed the multiple awards winning Dakia service (also known as IFFCO-Airtel Kissan Sanchar), used by more than 3 million subscribers across 19 Indian states.
  • Lead Product value added services given to many Indian telcos like Airtel, Vodafone and Reliance
  • Lead product design for >14 languages

Manager, Sales

Regent Automobiles
06.2003 - 02.2006
  • Company Overview: The Company provides sales, service and spares of Hero Honda two wheelers

Education

BBA - Business Management

ICFAI University
01.2009

M.Phil -

Punjab University
Chandigarh, India
01.2003

Master of Arts -

Punjab University
Chandigarh, India
01.2001

Bachelor of Science -

Punjab University, Government College For Men
Chandigarh, India
01.1999

Skills

  • Conversational and Multimodal Design
  • Persona design
  • Multilingual design
  • Prompt engineering and instructions design
  • Script Writing
  • Knows Sketch/Figma
  • Knows VoiceFlow
  • UserTesting hands on experience
  • Audio production
  • Knows English, Hindi, Punjabi and understands Urdu, Nepali

Training and Certification

Nuance training on Voice project management and User interface design.

Timeline

Sr. Conversation Designer UX Designer, Alexa

Amazon
04.2017 - Current

Sr. User Interface Designer, Professional Services

Nuance Communications (acquired by Microsoft)
03.2010 - 04.2017

Manager, Product Development

Spice Digital Ltd.
09.2009 - 03.2010

Manager, Products

One97 Communications (now Part of Paytm.com)
02.2006 - 08.2009

Manager, Sales

Regent Automobiles
06.2003 - 02.2006

BBA - Business Management

ICFAI University

M.Phil -

Punjab University

Master of Arts -

Punjab University

Bachelor of Science -

Punjab University, Government College For Men