Summary
Overview
Work History
Education
Skills
Websites
Languages
Timeline
Consulting & Advisory Roles
Awards
Generic

Diogo Kotscho

Orlando,FL

Summary

Diogo Kotscho is a Communications and Marketing professional with proven track record in developing and implementing comprehensive marketing strategies. Known for collaborating effectively with teams to drive successful campaigns and adapt to evolving market needs. Expertise in content creation, brand management, and digital marketing, combined with results-oriented mindset.

Leader and board advisor with more than 23 years of experience driving brand growth across elite sports organizations. As Director of Marketing and Communications at Neom SC, he architects the club’s identity, crafts compelling narratives and oversees all social media and content initiatives for a global audience. He also consults for emerging ventures, guiding executive teams on sponsorship, digital strategy and storytelling. In 2025, he served as Director of Communications for Clube Atlético Mineiro, one of Brazil’s premier football clubs. From January 2019 to June 2022, he was Senior Vice President of Communications at Orlando City SC and Orlando Pride—leading PR, broadcast and digital divisions through pivotal moments, including the pandemic, and earning the Sports Business Journal Social Media Team of the Year award and two Emmys. Prior to his club roles, Diogo led Octagon Brazil’s communications arm (2010–2014), spearheading press and marketing campaigns for legends such as Kaká (21 years), Roberto Carlos, Cafu, Neymar and Paulo Ganso. During his four years at AB InBev, he coordinated media strategy for the Brazilian National Team and managed communications for superstars Kaká and Ronaldo, delivering campaigns that resonated on five continents.

A graduate of Pontifícia Universidade Católica de São Paulo (Journalism) and Full Sail University (Sports Media & Marketing), he blends academic rigor with hands-on expertise. Holding Brazilian, Italian and U.S. citizenships, Diogo brings a multicultural lens to every engagement.

Overview

26
26
years of professional experience

Work History

Director of Marketing and Communications

Neom SC
01.2025 - 07.2025
  • Architected club branding, digital narrative and content strategy.
  • Oversaw social media platforms, press relations and internal communications.

Director of Communications

Clube Atlético Mineiro
08.2024 - 01.2025
  • Directed PR, media operations, and fan engagement for one of Brazil’s top clubs. Responsible for the campaign "O Galo Nunca Luta Sozinho" that amplified the fan engagement to a season record.

Director of Marketing, Communications, Content & Broadcast

Club Athletico Paranaense
03.2024 - 07.2024

Head of Marketing and Communications with one of the most innovative and prestigious clubs in Brazil

Senior Vice President of Communications

Orlando City SC / Orlando Pride
01.2019 - 07.2022
  • Led PR, digital media and broadcast/video teams (14 professionals).
  • Created award-winning COVID-era content, securing SBJ Social Media Team of the Year and two Emmys.

Vice President of Communications

Orlando City SC / Orlando Pride
03.2016 - 06.2022
  • Advanced media relations, broadcast partnerships and crisis communications.

Senior Director of Communications

Orlando City SC / Orlando Pride
12.2015 - 03.2016
  • Defined brand voice and led communications for new commercial ventures.

Director of New Ventures

Orlando City SC
01.2015 - 12.2015
  • Launched corporate partnerships and commercial growth initiatives.

Diretor de Comunicação

Octagon
05.2011 - 12.2014
  • Headed sports communications for seven FIFA World Cup sponsors.
  • Led motorsport communications across two F1 seasons with Bruno Senna.

Sócio Diretor

Compect Comunicação Esportiva
01.2004 - 04.2006
  • Oversaw sponsorship and PR deals for icons such as Kaká, Roberto Carlos and Cafu.

Coordenador

In Press Porter Novelli
02.1999 - 01.2004
  • Managed press office services and media studies for multinational clients.

Education

Bachelor of Science - Sports Marketing & Media

Full Sail University
Orlando, FL
01.2018

Bachelor of Science - Journalism

Pontifícia Universidade Católica De SP
Sao Paulo
01.1999

Press Office, Communication & Media Studies

Escola Superior de Propaganda e Marketing
01.1999

Sports and Society (Sociology & Anthropology)

Duke University
01.2014

Skills

  • Sponsorship
  • Marketing Communications
  • Social Media Strategy
  • Brand Development
  • Content Creation
  • Community engagement
  • Social media engagement

Languages

English: Native or Bilingual
Full Professional
Portuguese: Native or Bilingual
Native or Bilingual
Italian: Professional Working
Professional Working
German: Limited Working
Elementary

Timeline

Director of Marketing and Communications

Neom SC
01.2025 - 07.2025

Director of Communications

Clube Atlético Mineiro
08.2024 - 01.2025

Director of Marketing, Communications, Content & Broadcast

Club Athletico Paranaense
03.2024 - 07.2024

Senior Vice President of Communications

Orlando City SC / Orlando Pride
01.2019 - 07.2022

Vice President of Communications

Orlando City SC / Orlando Pride
03.2016 - 06.2022

Senior Director of Communications

Orlando City SC / Orlando Pride
12.2015 - 03.2016

Director of New Ventures

Orlando City SC
01.2015 - 12.2015

Diretor de Comunicação

Octagon
05.2011 - 12.2014

Sócio Diretor

Compect Comunicação Esportiva
01.2004 - 04.2006

Coordenador

In Press Porter Novelli
02.1999 - 01.2004

Press Office, Communication & Media Studies

Escola Superior de Propaganda e Marketing

Sports and Society (Sociology & Anthropology)

Duke University

Bachelor of Science - Sports Marketing & Media

Full Sail University

Bachelor of Science - Journalism

Pontifícia Universidade Católica De SP

Consulting & Advisory Roles

  • Communication & Marketing Consultant & Board Advisor (Self-Employed) | Orlando, FL, USA June 2022 – August 2024
  • Vice President of Football, APBR – Associação Patrocínio Brasil | Orlando, FL, USA July 2023 – December 2024
  • Board Advisor, Retize | Orlando, FL, USA April 2023 – December 2024
  • Advisory Council Member, Feel The Match | Rio de Janeiro, Brazil September 2022 – December 2024
  • Professor, CBF Academy | Rio de Janeiro, Brazil February 2020 – December 2024
  • Communications Consultant, Kaká | Orlando, FL, USA June 2001 – December 2024

Awards

Sport Business Journal Award, Social Media Team of the Year (2021), Emmy Awards, Video Production and Digital Content (2020, 2021)