Summary
Overview
Work History
Education
Skills
Timeline
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Diva Dhawan

New York,NY

Summary

As a small business owner and freelance personal stylist catering to the South Asian community, my experience in the fashion industry has been both challenging and rewarding. I have had the opportunity to immerse myself in a vibrant and diverse culture, while also pursuing my passion for affordable, everyday style and fashion.

Running a small business in the fashion industry requires a combination of creativity, determination, and business acumen. I have learned to navigate the ever-changing trends and preferences of my target market.

Working as a freelance personal stylist has allowed me to collaborate and adapt to a wide range of client needs, each with their own unique backgrounds, body types, and personal style preferences. I have had the privilege of helping individuals discover their fashion identity and feel confident in their appearance. Whether it's for special occasions, professional settings, or everyday wear, I strive to create looks that reflect my clients' personalities.

Building a reputation as a trusted stylist has been crucial to my success. Word-of-mouth referrals and positive client experiences have played a significant role in expanding my clientele. My Social media platform had also been instrumental in showcasing my work, allowing me to reach a broader audience and establish my brand.

Overview

1
1
year of professional experience

Work History

Creative Director

Luxebrands
01.2022 - Current
  • Designed innovative creative strategies to raise brand awareness and engagement for organization.
  • Develop strategic communication and marketing plans.
  • Led team to create a DTC brand under Luxebrands called Soho Vault
  • Managed new DTC brand social media and marketing

Founder

Self Employed
09.2022 - Current
  • Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
  • Created organization's mission and vision statements for use by employees.
  • Curated jewelry pieces made in India to be sold and distributed in NY
  • Conducted target market research to scope out industry competition and identify advantageous trends.

Personal Stylist

Self Employed
05.2022 - Current
  • Produced partial or complete wardrobe collections to support individual client objectives, spanning, modification to image, altered body style, updated professional appearance or special events.
  • Maintained up-to-date knowledge of new fashions by attending industry events and trade shows, monitoring consumer market trends.
  • Consulted with clients to determine style preferences and provide appropriate recommendations for new image.
  • Coordinated shopping excursions with clients and hand-selected apparel, footwear and accessories to complement body style, fashion choice and overall appearance.

Education

Bachelor of Arts - Fashion Merchandising

Fashion Institute of Technology
New York, NY
05.2013

Skills

  • Excellent at interacting with a vast customer base
  • Time Management especially working remotely
  • Quick learner especially with new software and techniques to be as efficient as possible
  • Over a decade of experience of working in the Fashion Industry
  • Fluent in Hindi and English

Timeline

Founder

Self Employed
09.2022 - Current

Personal Stylist

Self Employed
05.2022 - Current

Creative Director

Luxebrands
01.2022 - Current

Bachelor of Arts - Fashion Merchandising

Fashion Institute of Technology
Diva Dhawan