Donald Jasinski
Grand Rapids,MI
Summary
Sales expert prepared for leadership roles. Proven ability to drive revenue growth and enhance client relationships. Strong focus on team collaboration and achieving results. Known for adaptability, strategic planning, and effective communication. Skilled in market analysis, lead generation, and negotiation. Extensive background in sales and management in the beverage industry influenced by a diverse and highly respected group of suppliers including Constellation, Diageo, Moet/Hennessy, E & J Gallo and Kendall-Jackson. I am looking for a management position representing a quality portfolio so I can utilize these experiences to drive sales growth and distribution.
Overview
30
30
years of professional experience
Work History
Wine Director
Carmela Specialty Foods & Fine Wines (Imperial Beverage Co.)
Fraser, MI
06.2020 - 11.2025
- Responsible for building a wine portfolio, building a sales team and managing wine suppliers
- Built Carmela’s wine sales from $1.2M to $5M during my leadership in Michigan
- Created a successful footprint here in Michigan transforming Carmela into a highly respected wine distributor
- Negotiated wine division sale to Imperial Beverage securing positions for all my employees in June 2025
Brand Manager/Sales Manager (Ohio)
Brewt’s, LLC
Byron Center, MI
01.2020 - 04.2020
- Responsible for marketing & promoting of the Brewt’s brand
- Devise expansion plan for new markets, aligning brands with the best possible distributor network
Regional Manager – Great Lakes
Guarachi Wine Partners
Woodland Hills, CA
10.2017 - 10.2019
- Responsible for 5 states (MI, IN, OH, KY, WV) and16 Distributors in these states
- Responsible for managing all pricing, FOB’s, margins and annual sales plans/goals in my region.
- Work with management and sales reps to increase brand awareness and sales
- Develop and present detailed annual plans to distributor management team
Strategic Account Manager-Meijer
Constellation Brands
Victor, NY
02.2015 - 05.2017
- Served as the primary point of contact for all account-related matters, building trust with key decisionmakers.
- Responsible for managing and growing Constellation Brand’s wine & spirits portfolio representing $42.2 M in annual sales
- Led internal discussions around pricing strategy adjustments based on market conditions and competitive analysis results.
- Analyzed market trends and competitor activity to inform strategic decisions within the organization.
Portfolio Manager-Wine Division
National Wine & Spirits
Brownstown, MI
02.2013 - 01.2015
- Responsible for managing NWS’s largest wine portfolio representing $14.2 M sales annually
- Major suppliers include Constellation Brands, Beam Suntory and Remy Martin
- Created and presented PowerPoint presentations to the sales team
Director of Retail Sales
National Wine & Spirits
Brownstown, MI
04.2009 - 07.2011
- Promoted to oversee all retail sales aspects in Michigan for Diageo and MHUSA spirit brands
- Responsible for delivering 1.1 M cases annually to retail accounts in Michigan.
- Direct reports included 7 District Managers, 27 Sales Reps, 8 Merchandisers and a Reset Team of 3 people.
- Delivered FY10 & FY11 sales plans and positive growth for both suppliers:
o Diageo FY’10 was +7.5% and Diageo FY’11 was + 3.2%
o MHUSA FY’09 was +6.7% and MHUSA FY’10 was + 11.5% - Implemented effective inventory management systems to optimize stock levels and reduce shrinkage.
Skills
- Supplier relationship management
- Vendor negotiations
- Marketing and promotion
- Team training and development
- Brand strategy
- Sales leadership
Accomplishments
- Increased sales over 300% by developing new brands and sales professionals.
- Supervised teams of up to 28 sales reps and managers.
- Used Microsoft Excel to develop inventory tracking spreadsheets.
- District Manager of the Year and multiple quarterly award winner
Professional Achievements
- Successfully completed WSET Level 2
- Successfully completed Franklin Covey’s “7 Habits of Highly Effective People”
- Glenmorangie “Outstanding QI Performance” Distributor Award Winner
- Successfully completed Banfi Wine School in New York
Timeline
Wine Director
Carmela Specialty Foods & Fine Wines (Imperial Beverage Co.)
06.2020 - 11.2025
Brand Manager/Sales Manager (Ohio)
Brewt’s, LLC
01.2020 - 04.2020
Regional Manager – Great Lakes
Guarachi Wine Partners
10.2017 - 10.2019
Strategic Account Manager-Meijer
Constellation Brands
02.2015 - 05.2017
Portfolio Manager-Wine Division
National Wine & Spirits
02.2013 - 01.2015
Director of Retail Sales
National Wine & Spirits
04.2009 - 07.2011