DRAYTON TAYLOR
Breakthru Beverage
Charleston,SC
5
years of professional experience
Energetic and driven sales professional with a strong foundation in client relationship management, strategic planning, and business development. Proven ability to drive sales growth, negotiate contracts, and build lasting partnerships. Adept at analyzing market trends and executing data-driven sales strategies. Passionate about the healthcare industry and eager to apply my expertise.
Work History
Off Premise Sales Representative
1 Year 6 Months- Owned territory management and execution to manage a high volume geographic territory of 45 off premise retail accounts, consistently optimizing daily routing schedules to maximize client touchpoints.
- Leverage data driven insights using AI and market trends to deliver persuasive product presentations to businesses and their owners, successfully launching new brands into the Charleston market.
- Exceeded quarterly and annual sales quotas by over 9% through proactive account management, upselling, and securing prime product placement.
- Built high trust relationships with key decision makers in a highly competitive market, utilizing consultative selling to display competitor brands and expand shelf share by 25%.
On Premise Sales Representative
10 Months- Partner with key decision makers to develop tailored promotions and events, boosting brand visibility and driving double digit sales increases in high volume venues.
- Drive premium brand growth by cultivating strong relationships with bars, restaurants and hospitality accounts, expanding product placements across 75+ on-premise locations.
- Collaborate with the distributor and supplier partners to execute impactful marketing campaigns and staff training, enhancing product knowledge and accelerating sell-through.
Sales Development Associate
1 Year 2 Months- Generated over $500K in additional revenue by securing key accounts and expanding product distribution
- Grew on-premise sales by 22% by implementing data-driven upselling techniques and premium product placements
- Increased territory sales by 11% in under a year through targeted sales and account management strategies
- Managed 40+ accounts, consistently exceeding monthly and quarterly sales targets through strategic relationship building
- Developed promotional strategies that increased repeat purchases by 25% through targeted customer engagement
Logistics and Sales Executive
7 Months- Closed 8+ high-value contracts, optimizing shipping costs and increasing overall profitability
- Closed 8+ high-value contracts, optimizing shipping costs and boosting overall profitability for the company
- Negotiated cost-effective vendor agreements, resulting in average savings of 9% per shipment for clients
- Exceeded new business development targets by 20%, securing long-term partnerships to enhance company growth.
Marketing Intern
2 Months- Managed multi-channel marketing campaigns, increasing engagement rates by 25%
- Supported sales and marketing teams with CRM analytics, improving customer segmentation strategies
Education
Bachelor of Science - Business Management
- Clemson Sales Club – Participated in mock sales competitions and industry networking events.
- American Marketing Association – Engaged in business development and market strategy workshops.
Skills
Salesforce and CRM Software
Building strong client connections
Client relationship management
Territory management
Complex Problem-solving
Microsoft Office Suite (Excel
PowerPoint
Teams)
Timeline
Off Premise Sales Representative
Breakthru Beverage
04.2025 - CurrentRead More
On Premise Sales Representative
Breakthru Beverage
06.2024 - 04.2025Read More
Sales Development Associate
Breakthru Beverage
04.2023 - 06.2024Read More
Logistics and Sales Executive
JEAR Logistics
08.2022 - 03.2023Read More
Marketing Intern
NFM Lending
05.2021 - 07.2021Read More
Clemson University
Bachelor of Science from Business Management
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