Summary
Overview
Work History
Education
Skills
Timeline
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DUSTEN C. PLANTE

San Antonio,TX, Texas

Summary

A team player that is highly motivated, hardworking, and honest. An extremely professional field sales representative with a passion for over delivering on targets, managing customer relationships, and driving key initiatives to grow the business.

Overview

8
8
years of professional experience
4
4
years of post-secondary education

Work History

High-End Business Development Representative

Anheuser-Busch
San Antonio, TX
02.2021 - Current
  • Manage hybrid sales route to grow Anheuser-Busch High-End brands with key on-premise and off- premise accounts in San Antonio, Texas market
  • Fostering strong business relationships across sales territories, while working daily with local Anheuser-Busch High-End team as well as Silver Eagle Beverages wholesaler
  • Develop and present weekly High-End business plan to Silver Eagle Beverages sales team to maximize sales efforts by demonstrating strong market penetration of key High-End brands through incremental distribution, shelf space control, competitive pricing, controlling features, tap placements, and routine activations
  • Utilizing market data reflected in iDig and PBI reports weekly to present to Silver Eagle Beverages sales team to capture opportunities for growth, while maintaining market presence of key brands in 95 accounts
  • Helped grow Michelob Ultra Gold PODS (+920) and up 18.8% YTD in respective market
  • Recognized by South Central leadership team for consistent market penetration of high-end brands through impactful displays and activation execution in respective key accounts in April, May, and June

Trade Activation Manager 7-Eleven

Anheuser-Busch
San Antonio, TX
02.2021 - 08.2021
  • Manage 72 accounts in San Antonio, Texas market representing 100% of 7-ELEVEN business
  • Manage Responsible for elevating execution in 7-Eleven accounts by identifying beneficial business opportunities, shelf assortment, and displays while building relationships with both franchisees and corporate accounts
  • Working closely with local beer distributor sales team to grow business by executing objectives daily
  • Consistently exceeding monthly KPI volume and execution targets established by Activation Army Captain
  • Grew PODS (+150) through Seltzer Optimization Initiative & Texas Fall scorecard (Seltzer, Stella, & Ultra focused)
  • Developed Ultra into #2 brand in San Antonio 7-ELEVEN Up 10.3% dollars and 20 bps of volume share
  • Achieved 19 PODs of Kona Big Wave 6pk via 7-ELEVEN SSI process despite not being authorized by corporate
  • Improved operations through consistent hard work and dedication

Sales Specialist

Silver Eagle Beverages
San Antonio, TX
09.2018 - 08.2021
  • Manage and call on 54 accounts weekly to drive growth with innovative strategy and solutions execution
  • Cultivate strong professional relationships while promoting company sales objectives
  • Knowledgeable in current market trends and brands
  • Sales Floater
  • Visit assigned retail accounts to sell in more volume, increase distribution, and drive market share growth
  • Assist sales representatives or take place of them in their absence to execute daily sales goals
  • Learned new skills and applied to daily tasks to improve efficiency and productivity
    Created spreadsheets using Microsoft Excel for daily, weekly and monthly reporting
    Drove operational improvements which resulted in savings and improved profit margins

Sales Representative

Capital Beverages
Carson City, NV
03.2018 - 09.2018
  • Maintained knowledge of account inventory, built and upheld displays, rotated and stocked all accounts, and completed proper company documents and daily paperwork
  • Responsible for tasks deemed necessary by manager while maintaining or installing point of sale in retail accounts
  • Developed and delivered engaging sales presentations to convey product benefits
  • Boosted brand awareness, implemented promotional campaigns and employed sales tactics as part of territory development
  • Evaluated inventory and delivery needs and optimized strategies to meet customer demands
  • Implemented marketing strategies and techniques, increasing revenue and customer satisfaction

Campus Escort Officer/ Supervisor

Associated Students Of The University Of Nevada
Reno, NV
08.2015 - 05.2018
  • Served University of Nevada students, faculty, and staff to provide safe transportation program to community
  • Performed a supervisor role to organize, present, & manage the mission of the program while exceeding UNR standards
  • Demonstrated wide variety of computer knowledge through dispatching protocols, spread sheets, and electronic customer communication
  • Applied strong leadership talents and problem-solving skills to maintain team efficiency and organize workflows
  • Delegated high volumes of work to empower team, build trust and assist with professional development
  • Maintained compliance with company policies, objectives and communication goals

Education

Bachelor of Arts - Business-Economics

UNIVERSITY OF NEVADA
Reno, NV
08.2014 - 05.2018

Skills

Microsoft Excel, Word, PowerPoint, PowerBi, and VIP sales

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Timeline

High-End Business Development Representative

Anheuser-Busch
02.2021 - Current

Trade Activation Manager 7-Eleven

Anheuser-Busch
02.2021 - 08.2021

Sales Specialist

Silver Eagle Beverages
09.2018 - 08.2021

Sales Representative

Capital Beverages
03.2018 - 09.2018

Campus Escort Officer/ Supervisor

Associated Students Of The University Of Nevada
08.2015 - 05.2018

Bachelor of Arts - Business-Economics

UNIVERSITY OF NEVADA
08.2014 - 05.2018
DUSTEN C. PLANTE