Dylan Walton
Shelbyville,IN
Summary
Goal-oriented sports management student with practical experience in event marketing, game-day operations, brand activations, and sponsorship coordination. Proven ability to achieve results in high-pressure environments while effectively engaging diverse audiences. Aspires to secure office roles within professional sports organizations.
Overview
1
1
year of professional experience
Work History
Promo Team Memeber
Indy Ignite Pro Volleyball
Fishers, Indiana
01.2026 - Current
- Manages the concourse fan zone to promote engagement and excitement.
- Coordinates in-game promotions to boost fan participation.
- Rolls and tosses T-shirts to fans during events, fostering excitement and interaction. to fans for increased interaction.
- Supports the emcee during events to ensure smooth operations.
- Assists media and credentialed guests with access and information.
- Set up and dismantled post-match autograph sessions and activations.
- Assists with community appearances and pre-match events, including Kids' Club activities.
- Facilitates matchplay elements to enhance event experience and fan engagement.
Experiential Marketing Intern
Ball State Athletics
Muncie, Indiana
09.2025 - Current
- Assists in planning and executing game-day marketing activations, enhancing fan engagement through zones, sponsor promotions, and on-field contests.
- Engages with fans to promote team branding and boost participation in experiential campaigns.
- Collaborates with marketing and promotions staff to improve the in-venue fan experience across multiple sports, including football, basketball, volleyball, soccer, and field hockey.
- Sets up and tears down promotional materials, signage, and activation spaces.
- Maintains an inventory of promotional items, and assists in organizing sponsor giveaways and branded experiences.
- Assists in social media content creation and posting.
- Assists with mascot operations during events to enhance fan engagement.
- Operates in-game technology.
Marketing and Events Intern
Alliance Sports Marketing
Indianapolis
05.2025 - 08.2025
- Staffed events and tracked attendance metrics across weekdays, weekends, and holidays to ensure accurate reporting.
- Traveled to events, effectively marketing highway safety campaigns.
- Collaborated with venue coordinators to identify effective marketing tools and gather relevant program data for analysis.
- Coordinated travel arrangements for seamless event execution.
- Ensured venues met sponsorship requirements, including signage and advertisements.
- Documented marketing activations and attendee engagement through photography to support future campaign strategies.
- Prepared professional recaps of each event for clients to assess impact.
- Oversaw inventory levels for office and off-site storage to ensure availability. for office and off-site storage efficiently.
Education
Bachelor of Science - Sports Administration, Minor in Marketing
Ball State University
Muncie, IN05.2027
Skills
- Sports management and event operations
- Brand activation and sponsorship fulfillment
- Marketing campaign coordination
- Fan engagement and on-site promotion
- Travel and logistics planning
- Communication skills
- Relationship building
- Inventory and office management
Websites
References
- Michaela Beck, Indiana Regional Manager, Alliance Sport Marketing, 317-752-9340, michaelaballianceims.com
- Grant Covey, Director of Operations, Alliance Sport Marketing, 765-474-5441, grantcallianceims.com
Timeline
Promo Team Memeber
Indy Ignite Pro Volleyball
01.2026 - Current
Experiential Marketing Intern
Ball State Athletics
09.2025 - Current
Marketing and Events Intern
Alliance Sports Marketing
05.2025 - 08.2025
Bachelor of Science - Sports Administration, Minor in Marketing
Ball State University