Laurie Schlageter

• Facilitated set up, hiring and training of new Store Team Members
• Implemented new process and identified ways to improve effectiveness.
• Managed inventory control, cash control, and store opening and closing procedures.
• Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
• Wrote Goldwell NY Store Team Handbook
• Scheduled multi–Store Charity Events
• Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer
• Trained new employees on proper protocols and customer service standards.
• Developed and implemented successful staff incentive programs to motivate employees.
• Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms.

• Designed bi-monthly Sales and Education Magazine
• Devised marketing plans using, print advertising, and word of mouth tactics.
• Created content and promotional materials to drive engagement and conversions.
• Deployed well-coordinated campaigns, events and public relations strategies to promote brand.
• Facilitated hair color competition throughout NYS. Assisted in many Professional Hair and Trade shows.

All print materials

Posters, signage

Sales and Educational books