Summary
Work History
Education
Skills
References
Timeline
Generic

Edie Archer

Summary

Accomplished Sales Director with successful client oversight, results-driven consultative sales strategy, and exceptional business acumen. Proven track record of identifying and creating profitable business opportunities, qualifying authentic prospects and cultivating strong partnerships. Demonstrated expertise in team leadership and development. Positive motivation and commitment to excellence.

Work History

Business Development Manager

BluSky
  • Identified potential clients, built relationships, and negotiated contracts.
  • Maintained a database of existing customers and prospective leads.
  • Generated leads and capitalized on valuable business opportunities to bring in new company revenue and improve bottom line profit.
  • Coached, developed and motivated team to achieve revenue goals.

Imaging & Ultrasound Sales Specialist

GE Healthcare
  • Partner with field sales team to resolve issues, assist with funnel management, quote creation, change orders, concessions and non-standard terms requests
  • Coordinate workflow closures across all functional teams
  • Drive commercial compliance by supporting legal escalation workflow activities; support any audits necessary including assisting with revenue risk mitigation during quarter close activities
  • Develop continuous improvement on all related processes to ensure standardization and simplification
  • Support team culture and drive organization to improve customer / client satisfaction levels and responsiveness.

Account Specialist, Preferred Accounts

Shutterfly
  • 97% retention of at-risk premium accounts
  • Orchestrated projects within strict timeframes and budget constraints by solving complex problems and working closely with senior leaders
  • Outlined work plans, determined resources, wrote timelines and generated initial budgets as part of project scope determination
  • Defined and communicated compelling vision for key accounts to team, customers and internal stakeholders.

NWPA Sales Director

Lifetouch
  • Developed key partnerships with industry leaders to strengthen current and future business opportunities
  • Consistently captured high-profile accounts
  • Executed successful account recoveries in excess of $100,000 annual revenue
  • Analyzed trends and results to determine annual unit and gross-profit plans.

Director of Sales

Sunrise Senior Living
  • Successfully converted leads to move-ins through high end consultative selling
  • Tracked local market conditions and potential referral sources, building relationships both in the community as well as the industry
  • Organized strategic marketing events to promote Sunrise
  • Utilized CRM systems to track leads, manage accounts and monitor competitor activity.
  • Coached, developed and motivated team to achieve revenue goals.

Sales Manager

CLINIQUE
  • Conducted sales presentations and product training
  • Prepared weekly and monthly reports of business activity and sales forecasts
  • Collaborated with other departments to develop successful sales campaigns
  • Trained and developed new team members to improve product knowledge and selling abilities.

Education

Bachelors Degree In Specialized Studies -

EDINBORO UNIVERSITY of PENNSYLVANIA

Skills

  • Sales Strategy Development
  • Strong Communication and Follow-Through
  • Business Development
  • Mergers and Acquisitions
  • Sales Presentations
  • Pipeline Development
  • Training and mentoring
  • Sales Leadership
  • Relationship building and management
  • Consultative and relationship selling
  • Account and Territory Management
  • Lead Generation Management
  • Staff Training
  • CRM Platforms

References

References available upon request.

Timeline

Business Development Manager

BluSky

Imaging & Ultrasound Sales Specialist

GE Healthcare

Account Specialist, Preferred Accounts

Shutterfly

NWPA Sales Director

Lifetouch

Director of Sales

Sunrise Senior Living

Sales Manager

CLINIQUE

Bachelors Degree In Specialized Studies -

EDINBORO UNIVERSITY of PENNSYLVANIA

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Edie Archer