Edith Parmar

Dynamic social media strategist with a proven track record at Alpha Phi Sorority, enhancing brand visibility through innovative content creation and data-driven strategies. Experienced in photo and video editing, fostering collaboration across teams to deliver compelling visual narratives. Experienced in managing campaigns that significantly boost audience engagement.

Introduction to Advertising 

• Provides overview of the role and function of advertising in society. Topics include techniques, media, creative strategy, and ad execution for various media channels

Creative Fundamentals

• Introduction to graphic design principles as the visual language of Strategic Communication. You will learn what tools are used by creative professionals, develop a deep understanding of the principles of design, gain a baseline skillset in InDesign and a working knowledge of Illustrator, Photoshop, and other emerging tools. You will learn what types of jobs utilize these skills, and how creative work fits into a larger organizational strategy.

Fundamentals of Public Speaking

• Development of basic skills for creation and delivery of oral messages in public and in small groups. Emphasizes organization and reasoning.

• Organized and designed photoshoots.
• Increased follower count of, alphaphinau, social media accounts.
• Dean's List with a 4.0 GPA.
• Leader and organizer of all girls youth group.
• Founder of Alpha Phi fishing club.

• Alpha Phi Sorority
• Alpha Phi Fishing Club- Founder
• Intramural Flag Football
• Varsity Soccer Captain

• Academic excellence award