Edward Biello

• Manage and operate a property maintenance company.
• Oversee daily business operations, including customer relations, scheduling.
• Construct, service and maintain buildings to keep investments viable for clients.

• Founded and operated a marketing agency that focused on online marketing and social networking strategies for production companies.
• Developed digital marketing campaigns, social media strategies, and content creation that helped clients increase visibility and engagement.
• Managed client accounts, ensuring timely project delivery and optimal campaign results.
• Fostered strong relationships with clients, leading to repeat business and client referrals.
• Marketing & Advertising

• Led marketing and advertising efforts for newly launched global products.
• Developed and executed integrated marketing campaigns targeting international markets.
• Conducted market research to understand consumer behavior, and applied insights to improve product positioning.
• Worked closely with product development teams to ensure marketing strategies aligned with product features and customer needs.
• Research & Development

• Worked with premium materials to create custom guitars, ensuring optimal sound quality and aesthetics.
• Collaborated with Fender’s design and production teams to meet specific customer requirements and deliver high-end products.
• Gained expertise in woodworking, finishing techniques, and instrument setup to achieve professional-grade instruments.

Executing thorough inspection of dwelling and advising clients on potential hazards and necessary code compliance for maintaining property value

• Designed and crafted custom guitars using exotic hardwoods for Route 101 Guitars, focusing on producing high-quality, hand-made instruments.
• Worked with wood selection, shaping, and finishing to ensure optimal tone and aesthetics in each guitar.
• Collaborated with musicians to create custom, one-of-a-kind instruments tailored to their specific sound preferences.
• Contributed to the company's reputation for creating premium, handcrafted guitars in a competitive market.