Elaine Kwong
Plainview,NY
Summary
Experienced Digital Marketing Associate with a strong background in social media management, data-driven analysis, and innovative campaign creation. Proficient in content creation, online advertising strategies, and analytics to drive strategic growth. Seeking new opportunities to leverage and enhance these skills within a dynamic digital marketing role.
Overview
2
2
years of professional experience
Work History
Digital Marketing Associate
A&Z Pharmaceutical Inc.
Hauppauge, NY
03.2022 - 08.2023
- Contributed to digital marketing initiatives for dietary supplement brands
- Implemented and managed social media content plans on platforms like Instagram, Facebook, and LinkedIn, crafting engaging captions and visuals
- Led Amazon PPC ad campaigns, continually optimizing strategies to drive sales and enhance brand visibility
- Generated data-driven insights through Amazon and sales reports
- Executed targeted email marketing campaigns to elevate customer engagement and retention
- Produced dynamic content using video editing expertise
- Created visually appealing graphics that upheld brand identity for marketing campaigns
- Managed marketing project tasks to ensure successful project outcomes
- Oversaw trademark management activities to protect and maintain brand assets
- Collaborated across departments to support projects, ensuring successful outcomes
- Represented the company at tradeshows, expanding the network and increasing brand exposure
- Conducted comprehensive market research to support new product development and proposals
- Managed customer communication by addressing inquiries and resolving issues promptly.
Digital Marketing Associate
MOGE TEE
Flushing, NY
10.2021 - 01.2022
- Improved brand awareness by collaborating with other departments to set up social media campaigns and build advertising plans
- Performed data analysis to optimize marketing strategy and product design.
Education
BBA: Marketing Management -
Baruch College
New York, NY12.2020
Skills
- Social media management
- Brand strategy
- Marketing strategies
- Adobe Creative Suite
- Microsoft Office
- Graphic design and video editing
- Email marketing campaign execution
- Market research and competitive analysis
- Verbal and written communication
- Project management
Timeline
Digital Marketing Associate
A&Z Pharmaceutical Inc.
03.2022 - 08.2023
Digital Marketing Associate
MOGE TEE
10.2021 - 01.2022
BBA: Marketing Management -
Baruch College
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