Summary
Work History
Education
Skills
Accomplishments
Personal Information
Timeline
Generic

Elisa Torres

Corona,Ca

Summary

Enthusiastic Sales and Customer Service professional with expertise in communication and negotiating. Driven to provide superior quality customer service. Innovative in leveraging extensive knowledge of products and services as well as creating solutions for customers to drive loyalty, retention and revenue. Highly adept at training, managing, coaching and mentoring sales and customer service associates with talent for interacting with staff at all levels of organization and public.

Work History

Budtender

Kings Crew-Corona
Corona, CA
08 2023 - 07 2025
  • Increased repeat business through exceptional customer service and extensive knowledge of cannabis products.
  • Checked guests' photo identification for validity and age requirements.
  • Enhanced customer experience by providing personalized product recommendations based on individual needs and preferences.
  • Answered questions about medicinal and recreational uses and effects and qualities of different strains.
  • Implemented creative merchandising techniques for cannabis displays, highlighting featured products effectively to boost sales performance.
  • Restocked supplies and arranged displays.
  • Promoted a welcoming atmosphere by greeting each customer warmly upon arrival, fostering an inclusive environment that encouraged return visits.
  • Utilized strong interpersonal skills to build rapport with customers, establishing trust and credibility as a knowledgeable resource on cannabis products.

Lead Outside Sales Associate

Medterra
Irvine, CA
07 2020 - 11 2022
  • Conducted product demonstrations and presentations for potential customers, showcasing product features and benefits.
  • Increased sales revenue by cultivating strong relationships with clients and identifying their needs.
  • Streamlined sales processes by implementing time-saving administrative tools which reduced paperwork burden on team members.
  • Expanded company presence into previously untapped markets by researching potential areas of growth and developing customized outreach strategies accordingly.
  • Trained new Outside Sales Associates on best practices for successful selling techniques, improving team performance overall.
  • Exceeded sales targets consistently by implementing effective territory management plans and optimizing sales routes.
  • Enhanced customer satisfaction by promptly addressing concerns and finding effective solutions to problems.
  • Developed new business opportunities for increased market share through cold calling and prospecting strategies.
  • Utilized CRM software effectively to manage client information, track communication history, and schedule follow-ups for increased efficiency.
  • Negotiated contracts with clients while balancing company objectives for profitability and customer satisfaction.
  • Achieved higher levels of customer trust by providing accurate product knowledge along with excellent communication skills.
  • Participated in trade shows, conferences, and networking events to generate leads and promote brand awareness within the industry.
  • Provided exceptional after-sales support to clients, fostering long-term relationships and ensuring repeat business.
  • Followed up with customers after completed sales to assess satisfaction and resolve technical or service concerns.

Lead Cannabis Delivery Dispatcher

Honey Budz
Riverside, CA
04 2019 - 09 2021
  • Served as a knowledgeable resource for drivers regarding route planning, traffic conditions, and delivery requirements.
  • Managed high-volume orders, prioritizing deliveries based on urgency and location.
  • Assisted in the resolution of delivery issues to maintain customer satisfaction levels.
  • Planned contingency routes for unforeseen circumstances such as road closures or extreme weather conditions.
  • Developed strong relationships with clients by consistently meeting their expectations for promptness and quality service.
  • Maintained accurate records of dispatched orders, tracking details, and customer information for future reference.
  • Supported team members during peak periods, stepping in to cover shifts when needed to maintain service levels.
  • Reduced customer complaints by closely monitoring delivery progress and communicating delays promptly.
  • Handled incoming calls from customers, addressing inquiries and providing updates on order status.
  • Created delivery routes and optimized plans for traffic, road conditions, and other factors.

Wholesale Sales Representative

CBD Living Water
Corona, Ca
02 2019 - 12 2019
  • Collaborated with other team members to develop strategic sales plans that maximized revenue and market share.
  • Provided ongoing support to existing clients, addressing any issues or concerns promptly to maintain positive business relationships.
  • Conducted regular product training sessions for retail staff, ensuring they were knowledgeable about products and able to effectively sell them to customers.
  • Consistently met quarterly sales quotas by diligently prospecting new business opportunities while maintaining strong relationships with current clients.
  • Assisted in product development by providing feedback from customers on desired features or improvements based on their needs and experiences.
  • Participated in weekly sales meetings with management to review progress toward goals, discuss upcoming opportunities, and strategize new approaches for continued success.
  • Managed prospective leads and existing accounts to accurately forecast revenue and develop long-term business partnerships.
  • Utilized CRM software efficiently for tracking leads, managing pipeline activity, and reporting on key performance metrics regularly.
  • Negotiated pricing with vendor suppliers to fit customer's budget and generate maximum gross profit.
  • Handled administrative aspects of sales by completing customer contracts and warranties, maintaining store inventory and accepting and processing customer payments.
  • Created marketing materials such as flyers and business cards to uncover new customer leads.
  • Demonstrated exceptional time management skills by balancing multiple priorities, including client meetings, sales calls, and administrative tasks efficiently without sacrificing quality or results.
  • Maintained detailed records of sales activities, including client interactions, orders, and follow-up communication.
  • Increased wholesale sales by developing strong relationships with clients and providing exceptional customer service.

Education

Diploma - Administrative/Clinical Medical Assistant

Nova Institute of Health Technology
Ontario Ca
06.1998

Diploma - General Education

Corona High School
Corona, Ca
06.1997

Skills

  • Product promotions
  • Customer Relations
  • Revenue Generation
  • Staff Training
  • Written Communication
  • Cultural Awareness
  • Problem-Solving
  • Training and Development
  • MS Office
  • Teambuilding
  • First Aid/CPR
  • Flexible and Adaptable
  • Critical Thinking
  • Interpersonal Communication
  • Analytical and Critical Thinking
  • G-Suite
  • Planning and Coordination

Accomplishments

  • Used Microsoft Excel to develop inventory tracking spreadsheets.

Personal Information

Timeline

Diploma - Administrative/Clinical Medical Assistant

Nova Institute of Health Technology

Diploma - General Education

Corona High School

Budtender

Kings Crew-Corona
08 2023 - 07 2025

Lead Outside Sales Associate

Medterra
07 2020 - 11 2022

Lead Cannabis Delivery Dispatcher

Honey Budz
04 2019 - 09 2021

Wholesale Sales Representative

CBD Living Water
02 2019 - 12 2019
Elisa Torres