Summary
Overview
Work History
Education
Skills
Timeline
BusinessAnalyst
Elizabeth (Betsy) Kingston

Elizabeth (Betsy) Kingston

Omaha,NE

Summary

Experienced leadership & sales portfolio leader with 17 years of experience at IBM Consulting, specializing in North America operations. Proven track record of driving revenue growth, building high-performing teams, and delivering strategic client solutions. Seeking new opportunities to lead strategic planning and execution to drive business growth in a dynamic and innovative environment.

Overview

23
23
years of professional experience

Work History

Proposal Coordinator

IBM, Global Business Services
01.2015 - 03.2019
  • Collaborated with cross-functional teams to streamline proposal development process and enhance overall efficiency.
  • Implemented a streamlined process using Microsoft Office Suite to track proposal responses and monitor progress.
  • Directed the protocol tracking process to enhance security and integrity of all proposal documentation.
  • Organized and led weekly proposal meetings involving finance, legal, technical, and executive team members, resulting in a 20% increase in meeting efficiency.

Operations Manager, Business Development & Communications Analyst

IBM, Global Business Services
01.2015 - 03.2019
  • Monthly financial forecasting and reporting of Business & Proposal spend for six sales representatives, resulting in the development of 100+ pipeline opportunities.
  • Monitored and reported accounts pipeline health to IBM Senior Leadership, resulting in forecast accuracy and timely decision-making.
  • Collaborated with cross-functional teams to align marketing efforts with business objectives, ensuring a consistent and impactful brand presence in the Huntsville, AL market space, leading to a 15% increase in brand recognition within 6 months.
  • Created and executed a comprehensive marketing and communications plan for the US Army, Logistical Command, resulting in a successful realignment of organizational culture following a process improvement project. This initiative directly contributed to IBM being re-awarded a lucrative $135 million contract with the client.

Leadership & Sales Portfolio Leader, North America Learning & Knowledge

IBM Consulting
03.2019 - Current
  • Conducted in-depth analysis of challenges and opportunities for new sellers, leveraging portfolio expertise and aligning program with strategic objectives. Executed program pilot yielding $470M in Q3 signings, supporting over 100+ individuals in net new sales.
  • Strategically designed, implemented and delivered of the first-year integration program Executive Fusion for new executive hires.
  • Developed and implemented training curriculum on sales skills, contributing to the professional growth of the sales team.
  • Led leadership development program, driving the growth of 120+ Associate Partners annually, representing a 30% increase in executive potential identification within IBM. Utilized leadership skills and knowledge in talent development to deliver Cornerstone, enhancing leadership capabilities and fostering engagement among participants.

Marketing Manager - Defense & Intelligence

IBM, Global Business Services
01.2009 - 12.2015
  • 2M annual budget to finance 40+ marketing initiatives, driving over $2B in opportunities and securing $200M in contract awards.
  • Utilized strategic planning to allocate budget towards high-impact marketing tactics, resulting in significant revenue growth within sector.
  • Executed comprehensive marketing campaigns for the defense and intelligence sector, resulting in the creation of diverse materials such as virtual tours, websites, magazine ads, sales sheets, brochures, event invites, booth designs, messaging, and promotions for key stakeholders.
  • Conducted briefings and presentations to share market insights and competitor analysis, driving pipeline development and surpassing revenue and signing targets.
  • Orchestrated and managed IBM's on-site DoD client activities, enhancing awareness of high-priority business and proposal initiatives, resulting in an increase in industry engagement and lead generation. Coordinated large-scale trade shows, conference sponsorships, speaking engagements, roundtable discussions, and webinars.

Senior Strategy Consultant

IBM, Global Business Services
05.2008 - 12.2009
  • Cultivated strong client relationships, ensuring alignment with strategic goals and expectations.
  • Led workshops for stakeholders to foster understanding of proposed strategies and encourage buy-in from all parties involved.
  • Strengthened company growth by identifying and capitalizing on new business opportunities.

On-premise Sales Representative

Johnson Brothers Liquor Company/Union Beverage
08.2002 - 08.2006
  • Developed and maintained strong relationships with key accounts to drive product placement and sales.
  • Conducted market analysis to identify trends and inform strategic recommendations for inventory management.
  • Collaborated with distribution teams to ensure timely delivery and optimal stock levels at client locations.
  • Trained and mentored new sales representatives on company policies, product knowledge, and sales techniques.

Education

MBA -

University of Denver
Denver, CO
03-2008

BBA - Marketing & Management Information Systems (MIS)

Miami University
Oxford, Ohio, OH
05.2002

Skills

  • Relationship building
  • Strategic planning
  • Motivating teams
  • Visionary thinking
  • Team building
  • Team leadership
  • Stakeholder engagement
  • Talent development
  • Change management
  • Training and mentoring
  • Complex Problem-solving
  • Project planning
  • Public speaking
  • AI experience
  • Coaching and mentoring
  • Teamwork and collaboration

Timeline

Leadership & Sales Portfolio Leader, North America Learning & Knowledge

IBM Consulting
03.2019 - Current

Proposal Coordinator

IBM, Global Business Services
01.2015 - 03.2019

Operations Manager, Business Development & Communications Analyst

IBM, Global Business Services
01.2015 - 03.2019

Marketing Manager - Defense & Intelligence

IBM, Global Business Services
01.2009 - 12.2015

Senior Strategy Consultant

IBM, Global Business Services
05.2008 - 12.2009

On-premise Sales Representative

Johnson Brothers Liquor Company/Union Beverage
08.2002 - 08.2006

MBA -

University of Denver

BBA - Marketing & Management Information Systems (MIS)

Miami University
Elizabeth (Betsy) Kingston