Elizabeth Cerda
Fort Worth
Summary
Results driven banking leader with 9+ years of progressive experience at Comerica Bank, preparing for advancement to Banking Center Manager. Proven ability to drive revenue growth, expand household relationships, and lead branch initiatives aligned with district and regional goals. Experienced in coaching team members, supporting daily branch operations, ensuring regulatory compliance, and enhancing customer experience. Strong background in portfolio management, consumer and small business lending, and deposit growth strategies. Confident in my ability to lead a high-performing banking center, support the integration process, and ensure a seamless experience for clients and team members while achieving strategic business goals.
Overview
6
6
years of professional experience
Work History
Senior Relationship Banker
Comerica Bank
Fort Worth
12.2019 - Current
- Delivered personalized financial solutions by assessing customer needs and recommending appropriate deposit, lending, and credit products.
- Built and maintained strong client relationships to increase household penetration and customer retention.
- Processed consumer loan applications and supported clients through the approval and closing process.
- Developed and maintained Center of Influence (COI) relationships with local realtors, business owners, and community partners to generate new client referrals and expand branch market presence.
- Maintained operational accuracy in cash handling, account documentation, and system processing.
- Acted as branch leader in absence of Banking Center Manager, overseeing daily operations, service flow, and risk controls.
- Drove revenue growth by leading sales initiatives, coaching team members on referrals, and reinforcing performance accountability.
- Mentored and trained new bankers and tellers, strengthening product knowledge, sales confidence, and customer engagement.
- Resolved complex customer issues with professionalism, improving retention and overall customer satisfaction.
Education
California State University, Los Angeles
Los Angeles, CA01-2007
Skills
- Risk Management
- Customer Service
- Adaptability
- Interpersonal Communication
- Relationship building and management
- Business development
Languages
English
Native/ Bilingual
Spanish
Professional
Timeline
Senior Relationship Banker
Comerica Bank
12.2019 - Current
California State University, Los Angeles