Summary
Overview
Work History
Education
Skills
Timeline
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Ella-Brooke Abner

Tuscaloosa,AL

Summary

Results-driven advertising student with proven success in client relations and onboarding, including achieving a top national ranking in customer onboarding. Known for attention to detail and face-to-face customer engagement, contributing to positive customer experiences and overall business success.

Overview

5
5
years of professional experience

Work History

Marketing & Onboarding Intern

Thompson Tractor Company
Birmingham, AL
05.2025 - 08.2025
  • Supported initiatives that led Thompson Tractor to rank #4 nationally in customer onboarding among Caterpillar dealerships and #1 in the Southeast region.
  • Achieved 85%+ active adoption (900 accounts) of VisionLink and CAT Central platforms through effective customer onboarding.
  • Coordinated cross-functional teams to develop and implement scalable onboarding processes for Thompson Rents division rollout.

Marketing Intern

Thompson Tractor Company
Birmingham, AL
05.2024 - 08.2024
  • Led a product-focused marketing campaign, utilizing social media and targeted mailing lists to drive increased brand awareness and engagement
  • Organized and executed customer demonstration events, providing hands-on product experiences and strengthening connections.
  • Researched and analyzed competitors' strategies to inform marketing initiatives.

Smoothie Barista

Blenz Bowls
Tuscaloosa, AL
01.2024 - 05.2024
  • Engaged directly with customers to take orders, answer questions, and provide tailored product recommendations, enhancing customer satisfaction.
  • Balanced speed and quality while serving high volumes of customers, contributing to efficient and positive guest experiences.
  • Collaborated with team members to streamline service flow and deliver a consistent, high-quality customer experience.

Camp Counselor

Boys & Girls Club of Central Alabama
Jasper, AL
05.2022 - 08.2023
  • Managed and mentored groups of children, fostering a safe and engaging environment that encouraged positive development and behavior
  • Organized and led recreational and educational activities, enhancing teamwork, inclusion, and active participation among campers

Assistant Manager

Sherrie Pike Collective
Jasper, AL
05.2020 - 08.2020
  • Led daily store operations, managing opening/closing procedures, cashiering, and visual merchandising to create exceptional in-store customer experiences

Education

Bachelor of Arts - Advertising

The University of Alabama
Tuscaloosa, AL
05-2026

Skills

  • Client onboarding
  • Market & Audience Research
  • Campaign Execution
  • Social Media Management
  • Content Creation (Canva)
  • Project coordination
  • Microsoft Office Suite
  • Written communication
  • Presentation Development
  • Team Collaboration
  • Attention to Detail

Timeline

Marketing & Onboarding Intern

Thompson Tractor Company
05.2025 - 08.2025

Marketing Intern

Thompson Tractor Company
05.2024 - 08.2024

Smoothie Barista

Blenz Bowls
01.2024 - 05.2024

Camp Counselor

Boys & Girls Club of Central Alabama
05.2022 - 08.2023

Assistant Manager

Sherrie Pike Collective
05.2020 - 08.2020

Bachelor of Arts - Advertising

The University of Alabama
Ella-Brooke Abner