Elle Cabrera
Ivins,UT
Summary
Veteran Managing Editor with 5 years of overseeing the production of successful News and Community publications. Specializes in unifying remote contributors behind singular editorial brand identities. Known for growing customer-facing products by incorporating social media outreach programs and rich media assets to attract diverse readership.
Overview
5
5
years of professional experience
Work History
Digital Managing Editor
Townsquare Media
02.2023 - 07.2025
- Monitor digital articles, social media, and contributor performance according to company standards
- Scheduled multiple posts for several brands throughout the week
- Write 2+ locally driven articles daily and promote the company via Meta and Instagram
- Hold weekly meetings with contributors to discuss performance and provide advice on improving article views while collaborating on content
- Tracked trends on social media and news to create competitive and company-aligned social media posts
Environmental Reporter
Kuer
09.2022 - 11.2022
- Monitor local and state news for relevant stories to the environmental beat
- Write 2–3 stories a week for radio broadcast and online
- Analyze and interpret news and information received from various sources to broadcast the information
Breaking News Reporter
The Spectrum
04.2021 - 07.2022
- Increased community engagement by {15%} by addressing {10} key local issues and concerns in collaboration with stakeholders
- Host and plan a weekly podcast with local interviewees
- Write several breaking news articles and community pieces throughout the week
Radio/Podcast Host
The Daily Sun News
08.2020 - 12.2020
- Enhanced program success by {20%} through a comprehensive study of background information before interviews
- Read news flashes to inform audiences of important events
- Operate control consoles
Broadcast Producer
The Daily Sun News
01.2018 - 12.2019
- Assign video stories and help with editing as needed
- Input stories into the system and make sure the videos and script match up
- Run Teleprompter during air time
- Develop story or content ideas, considering reader or audience appeal
- Verify facts, dates, and statistics, using standard reference sources
Education
Bachelor of Science - Multimedia, Journalism
Utah Tech University
12.2020
Skills
- Social Media (TikTok, Meta, Instagram, LinkedIn)
- Content Management Systems
- Social Media Management
- SEO
- Google Analytics
- Digital Marketing
- Editorial Oversight
- Leadership
- Canva, Adobe Suite
- Data Analysis
- Copywriting and editing
- AP Style
Accomplishments
- Enhanced Audience Engagement: Increased article views by 20% within six months through strategic content development.
- Improved Brand Presence: Executed social media strategy that elevated brand awareness by 25%.
- Expanded Social Media Presence: Coordinated diverse social media presence through strategic posting and brand awareness, which increased interactions across Meta platforms.
- Boosted Digital Traffic: Managed editorial content, leading to a 20% increase in page views.
LANGUAGES
English Native
Spanish Advanced
Timeline
Digital Managing Editor
Townsquare Media
02.2023 - 07.2025
Environmental Reporter
Kuer
09.2022 - 11.2022
Breaking News Reporter
The Spectrum
04.2021 - 07.2022
Radio/Podcast Host
The Daily Sun News
08.2020 - 12.2020
Broadcast Producer
The Daily Sun News
01.2018 - 12.2019
Bachelor of Science - Multimedia, Journalism
Utah Tech University
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