Multi-talented Marketing Specialist enthusiastic about applying diverse skills to all areas of marketing. Flexible team player knowledgeable about both traditional and digital marketing strategies.
Overview
4
years of professional experience
Work History
Wild Goose Filling
Marketing Specialist
05.2021 - Current
Job overview
Identified appropriate marketing channels and target customers for campaigns.
Regularly updated 5 social media platforms with latest news and corporate details.
Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
Developed visuals for content using Adobe Creative Suite, photo, and video skills.
Tracked trade show spending and other marketing expenses to maintain budget.
Shadowed senior personnel on complex marketing pursuits to build skills set.
Mercedes-Benz Of Richmond & Midlothian
Marketing Coordinator
01.2020 - 05.2021
Job overview
Planned and executed internal and external marketing events.
Boosted brand awareness with target customer demographics with social, print, and email campaigns.
Composed daily posts for social media and helped build presence on Twitter, Facebook, and Instagram.
Answered general marketing department inquiries by email, phone, and mail.
Collaborated with cross-functional teams to establish successful execution of projects and campaigns.
Updated and maintained 2 WordPress sites.
Foundation American Frontier Culture
Social Media Coordinator
08.2019 - 03.2020
Job overview
Created social media content with consistent content and tone.
Increased customer engagement through social media.
Supported SEO initiatives to improve content, keywords and branding.
Enabled online giving for Foundation, increasing average monthly donations by 25%.
Education
Leeds School of Business, CU Boulder
Boulder, CO
MBA
05.2025
James Madison University
Harrisonburg, VA
Bachelor of Arts from Media Arts & Design
12.2019
University Overview
Graduated in 3.5 years with a concentration in Journalism and minor in Studio Art
Study Abroad: Urbino, Italy - Multimedia Storytelling