Emily Lafon
Eugene,OR
Summary
Skilled marketing and events professional passionate in creativity, relationship building and branding.
Overview
11
11
years of professional experience
Work History
Community Engagement Specialist
Oregon State University Extension Service
Eugene, OR
05.2024 - Current
- Develop and execute strategies to increase community engagement in local events.
- Organize and lead workshops, seminars, and conferences to promote community involvement.
- Cultivate relationships with local organizations to identify opportunities for collaboration.
- Assist in the development of a comprehensive outreach plan for expanding community reach.
- Coordinate activities between various stakeholders to ensure successful implementation of projects.
- Cooperate with other departments to create promotional material for upcoming events.
- Research and analyze data related to the impact of past initiatives on the community.
- Identify potential partners in order to expand existing programs or services.
- Design surveys and focus groups aimed at gathering feedback from residents.
- Respond promptly to inquiries from members of the public about available services.
- Attend meetings and provide updates on progress made towards achieving objectives.
- Assist in organizing fundraising events aimed at supporting various charitable initiatives within the community.
- Establish positive relationships with community groups, stakeholders and volunteers to coordinate strategic efforts.
- Maintain professionality and efficiency while working closely with leadership.
- Respond to requests for information from media or designated spokesperson or information source.
- Prepare and deliver presentations to educate the public on services offered
Director of Alumni Engagement
Western Oregon University
Monmouth, OR
05.2014 - 05.2023
- Recruited, trained, supervised, evaluated and mentored volunteers and student staff
- Managed budgeting and financial planning processes for the organization.
- Conducted regular meetings with department heads and university leadership to review progress on strategic initiatives.
- Created detailed plans outlining timelines, goals, budgets, staffing needs and other requirements for projects and events.
- Established relationships with vendors and suppliers for events and conferences.
- Served as a public spokesperson at industry events or conferences.
- Prepared presentations for board meetings to determine event and fundraising need, success and metrics.
- Managed crisis situations during events and daily operations through independent decision making and problem solving.
- Developed and executed marketing strategies to increase brand awareness and market share.
- Cultivated relationships with stakeholders to secure support and funding for key initiatives.
- Created and distributed a monthly e-newsletter to more than 30,000 households.
- Represented the organization at industry events, conferences, and public meetings.
Education
Bachelor of Science - Human Services
Oregon Sate University
Corvallis, OR06-2008
Skills
- Media Relations
- Public Speaking
- Report Generation
- Fundraising strategies
- Meeting Scheduling
- Cultural Competency
- Stakeholder Management
- Community relations expertise
- Relationship-building skills
- Meeting Coordination
- Marketing Communications
- Volunteer Management
- Partnership Building
- Strategy implementation
- Event execution
- Email Marketing
- Social Media Management
- Crisis Management
- Event Coordination
- Press Release Writing
Timeline
Community Engagement Specialist
Oregon State University Extension Service
05.2024 - Current
Director of Alumni Engagement
Western Oregon University
05.2014 - 05.2023
Bachelor of Science - Human Services
Oregon Sate University
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