Emily Riegler
Plainview,NY
Summary
As a communicator and creative thinker, I'm driven by curiosity, craft, and the desire to create meaningful consumer experiences. I thrive in design and storytelling, translating data, culture, and audience behavior into clear, compelling ideas. I'm passionate about purposeful brands and elevating everyday moments through thoughtful strategy. I bring a growth mindset, strong aesthetic instincts, and a genuine excitement for shaping how people connect with the products they love!
Overview
2
2
years of professional experience
Work History
Social Media Content Creator
Philadelphia Sports Cards
01.2025 - Current
- Develop sports culture-focused content based on trend research and audience insights.
- Track analytics to identify behavior patterns and guide strategy.
- Transform complex topics into clean content.
Advertising Team Member
VALLEY Magazine
01.2024 - Current
- Pitched brand partnerships to expand digital reach.
- Designed ads and creative assets, informed by audience research.
Marketing & Operations Intern
UJA Federation New York
01.2025 - 12.2025
- Supported behind-the-scenes event operations and planning for a major fundraising initiative.
- Organized key communication materials.
- Designed on-brand event assets to support clear, consistent messaging.
Campus Ambassador
Urban Outfitters
01.2024 - 12.2025
- Created aesthetic-driven social content aligned with UO's brand identity.
- Built authentic campus engagement through storytelling and visual strategy.
Creative & Operations Intern
Winston Retail
01.2024 - 12.2024
- Launched the 'Emily in Retail' internal video series to strengthen internal communication.
- Designed internal visuals, tutorials, and digital assets.
- Collaborated across teams to support creative + operational needs.
Creative Director
The Daily Collegian
01.2024 - 12.2024
- Led the design team in producing cohesive, brand-aligned graphics.
- Collaborated with editorial + business units for cross-platform campaigns.
Education
Bachelor of Arts - Public Relations, Sociology Minor
Penn State University
University Park05-2027
Skills
- Trend research
- Adobe Illustrator
- Adobe Photoshop
- Canva
- Content design
- AP-style writing
- Microsoft Office
- Excel/Sheets
- AI tools for research
- Organization
- Detail-focused
- Fast learner
- Social media strategy
- Graphic design
- Video editing
- Collaborative
- Design-minded
What I Bring To Nespresso
- Experience conducting competitive research and identifying market gaps.
- Strong visual and creative instincts for shaping brand storytelling.
- Ability to organize data, detect patterns, and turn insights into action.
- Understanding of younger consumer behavior and digital culture.
- Passion for sustainability, purposeful branding, and elevating everyday rituals.
- A mindset rooted in curiosity, craftsmanship, and continuous growth.
Timeline
Social Media Content Creator
Philadelphia Sports Cards
01.2025 - Current
Marketing & Operations Intern
UJA Federation New York
01.2025 - 12.2025
Advertising Team Member
VALLEY Magazine
01.2024 - Current
Campus Ambassador
Urban Outfitters
01.2024 - 12.2025
Creative & Operations Intern
Winston Retail
01.2024 - 12.2024
Creative Director
The Daily Collegian
01.2024 - 12.2024
Bachelor of Arts - Public Relations, Sociology Minor
Penn State University