Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Hi, I’m

Emily Tepper

Marketing Manager
Saint Paul,MN

Summary

Creative and community-driven marketing professional with a passion for meaningful storytelling, authentic connection, and community impact. I currently lead marketing at International Experience USA, helping students from around the world live their American dream while rallying host families nationwide. Previously, I brought over 2 million visitors to Galena through digital content that celebrated the heart of small-town charm. I thrive on building relationships, crafting campaigns that resonate, and making good things grow. Looking to bring my energy, empathy, and marketing brain to a mission I believe in.

Overview

5
years of professional experience

Work History

International Experience USA
Northfield, MN

Marketing Manager
12.2024 - Current

Job overview

  • Oversee preparation of marketing copy, images, videos, emails, and other collateral.
  • Develop and implement marketing strategies to use for campaigns and promotions.
  • Boost brand awareness and generate leads while managing internal and external marketing campaigns and programs.
  • Manage workflow between staff, coordinating documents, planning, and creative material distribution.
  • Assist our U.S. Regional Directors with any marketing projects they may need for their region.

Galena Country Tourism
Galena, IL

Content Marketing Manager
08.2021 - 08.2024

Job overview

  • Directed the content marketing strategy for Galena Country Tourism, significantly enhancing brand visibility and engagement across digital channels.
  • Attracted over 2 million annual visitors to Galena through targeted content and promotional strategies, establishing the area as a premier travel destination.
  • Spearheaded digital growth initiatives, doubling Instagram following, and building a successful TikTok presence from scratch, surpassing over 1 million views.
  • Developed partnerships with local businesses, influencers, and media outlets, leading collaborative campaigns that highlighted Galena’s attractions and events.
  • Utilized data analysis to refine content strategies, directly contributing to increased engagement, and sustained growth in tourism revenue.

Galena Country Tourism
Galena, IL

Visitor Services Manager
03.2021 - 08.2021

Job overview

  • Delivered exceptional service to over 5,000 visitors, ensuring high standards of assistance and satisfaction that contributed to Galena’s tourism success.
  • Managed a high-performing team, overseeing training and performance evaluations to maintain service excellence, and operational efficiency.
  • Administered budget and resource allocation, optimizing expenses, while implementing improvements to visitor center services.
  • Advanced from Visitor Center Manager to Marketing Manager in acknowledgment of proven dedication, exceptional performance, and impactful contributions to visitor engagement.

Irish Cottage Inn & Suites
Galena, IL

Front Desk Concierge
07.2020 - 03.2021

Job overview

  • Served as a primary contact for guests, delivering seamless service experiences, and managing financial transactions with precision.
  • Ensured accuracy in guest check-in, room assignments, and billing processes, maintaining a high standard of confidentiality and professionalism.
  • Responded promptly to guest inquiries and resolved issues effectively, contributing to high levels of guest satisfaction, and positive online reviews.

Education

University of Wisconsin, Platteville
Platteville, WI

Bachelor of Arts from Public Relations
05-2019

Skills

  • Strategic content planning
  • Project management
  • Customer relations
  • Community outreach
  • Content and digital asset management
  • Presentations and public speaking
  • Diversity and inclusion
  • Analytics and reporting

Accomplishments

  • Conference Presenter: Represented Galena at industry conferences, showcasing expertise in digital content and short-form video strategy.
  • Community Impact: Enhanced local tourism partnerships and community outreach, strengthening Galena’s reputation as a top travel destination.
  • Digital Growth: Doubled Instagram following and built a TikTok platform from scratch, surpassing over 1 million views.

Timeline

Marketing Manager

International Experience USA
12.2024 - Current

Content Marketing Manager

Galena Country Tourism
08.2021 - 08.2024

Visitor Services Manager

Galena Country Tourism
03.2021 - 08.2021

Front Desk Concierge

Irish Cottage Inn & Suites
07.2020 - 03.2021

University of Wisconsin, Platteville

Bachelor of Arts from Public Relations

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Emily TepperMarketing Manager