Emily Unger-Garcia
Saint Louis Park,MN
Summary
Talented and results-oriented creative professional with experience leading teams, managing budgets and developing strategies to engage target audiences. Proven track record of developing successful and innovative advertising and marketing campaigns that improve brand visibility and increase revenue. Possesses excellent eye for detail and nuanced understanding of brand voice and messaging.
Overview
24
24
years of professional experience
Work History
Marketing Director
Mid-America Real Estate Group
09.2021 - Current
- Designs and implements comprehensive marketing strategies to create awareness of the company's business activities, relevant social and commercial events and sales activity both promotional and after sales
- Supervises the team and provides guidance and feedback to enhance marketing strategies
- Produces ideas for promotional events or activities, organizes them efficiently while adhering to budgets and corporate guidelines
- Plans and fully executes campaigns for promotion of new listings, sales, agents, etc
- Monitors progress and submits performance reports regarding results of campaigns
- Providing feedback to enhance future campaigns
- Responsible for producing content for the company's online presence, editorial design and researches trends to optimize results including the use of analytics and AI programs
- Conducts general market research to keep abreast of upcoming trends and competitor's marketing movements
- Controls budgets and allocates resources amongst projects to provide most effective use of available assets.
Owner
Emily S. Unger (Garcia) Studio
01.2001 - Current
- Research, develop and maintain client relations providing companies with original artwork, graphics, and/or product specifications for commercial projects from concept to final production for such items as fabric design, surface design, craft books, craft products, children's toy development and children's intellectual property development.
- Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
- Managed financial aspects of the business, including budgeting, financial reporting, and tax preparation.
- Implemented marketing strategies to increase brand awareness and attract new customers.
Assistant Community Director
Weidner Apartment Homes
07.2020 - 09.2021
- Event coordinating, Leasing sales and follow up, Accounting, Project management, Marketing materials and implementation, Graphic design
- Managed rent collection activities, making certain all payments were processed accurately and in accordance with company policies.
- Processed and submitted invoices to corporate.
- Enhanced curb appeal by overseeing landscaping projects and routine exterior maintenance efforts.
- Achieved higher renewal rates by conducting proactive lease renewal outreach campaigns tailored to individual resident needs.
- Improved communication between management and residents by implementing new channels such as social media updates and monthly newsletters.
- Assisted in the preparation of annual budgets, ensuring financial goals were met while maintaining excellent property standards.
- Managed administrative functions like month-end close and contract preparation.
- Managed leasing processes, including application approval, lease signings, move-in coordination, and security deposit refunds for seamless tenant transitions.
- Trained new team members on company policies and procedures, contributing to efficient operations and consistent customer service experiences.
Skills
- Microsoft Office Suite
- Adobe Suite
- CRM Software
- Project/Campaign Development
- Team Management
- Budget & Allocation
- Social Media Marketing
- B2C & B2B Marketing
Timeline
Marketing Director
Mid-America Real Estate Group
09.2021 - Current
Assistant Community Director
Weidner Apartment Homes
07.2020 - 09.2021
Owner
Emily S. Unger (Garcia) Studio
01.2001 - Current
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