Emina Sejfic
Summary
Results-driven marketing professional with a passion for developing and executing effective strategies to boost profits, elevate market shares, and solidify customer dominance. A dedicated and self-motivated leader, I bring over a decade of banking experience, specializing in project development, team supervision, and campaign enhancement.
I thrive in challenging environments and am poised to make a significant impact on both company and customer success. Proficient in various computer programs, including Microsoft Office Suite and Windows, I possess strong analytical and problem-solving skills, ensuring well-thought-out decision-making. My communication prowess extends across English, Bosnian, Serbian, and Croatian, enhancing my ability to connect with diverse audiences.
Throughout my career, I have successfully recruited and trained high-performing teams dedicated to customer satisfaction and issue resolution. I am ready to leverage my expertise and drive for success in a dynamic role that allows me to contribute meaningfully to organizational goals.
Overview
16
16
years of professional experience
Work History
Digital Business Development Manager
EMSE Marketing Solutions
Winter Springs, FL
09.2019 - Current
- Developed and executed targeted marketing campaigns, resulting in a 25% increase in online engagement and a 20% boost in website traffic within the first six months
- Developed marketing content including blogs, promotional materials, and social media advertisements
- Analyzed and reported on social media and online marketing campaign results
- Directed a successful search engine marketing campaign, improving page content and achieving search engine optimization goals.
- Gathered and analyzed business, market, and competitor information to support the development of a strategic marketing plan.
- Coached, developed, and motivated team to achieve revenue goals.
Small Business Loan Specialist
SBA- Small Business Administration
Winter Springs, FL
11.2020 - 05.2022
- Implemented streamlined loan processing procedures, reducing application processing time by 15%
- This led to a 10% increase in the number of approved business loans and improved overall customer satisfaction
- Processed business loan applications and made collateral recommendations
- Evaluated credit histories to determine creditworthiness
- Analyzed financial resources to assess an applicant's ability to repay a loan
- Compiled databases of loan applicants' credit histories and financial statements.
- Verified all documents provided by applicants for accuracy and completeness.
- Reviewed loan applications and credit information to determine potential customers' eligibility for loans.
- Informed customers of loan application requirements and deadlines.
- Analyzed financial statements of clients to assess their ability to repay loans.
- Participated in regular training sessions on new products, services, policies, and procedures.
- Approved loan within specified limits or referred to appropriate approval level.
- Recommended loan approvals and denials based on customer loan application reviews.
Business Development Manager
Independent Employer
Winter Springs, Florida
03.2015 - 09.2019
- Provided training and mentorship support to junior staff members on freight broker operations.
- Negotiated and arranged transport of goods with shipping and freight companies; coordinated insurance coverage
- Planned shipping routes, taking into effect special events, customer needs, and weather; tracked active shipments
- Created documents related to load plans, inspections, and transportation processes
- Communicated all emergencies, delays, and carrier schedule changes to customers and supervisors; redirected shipments in response to customer requests
- Developed relationships with new carriers for better coverage of transportation routes.
- Handled invoicing, billing, and collections for all assigned accounts.
- Served as a liaison between customers and carrier representatives for the resolution of disputes.
- Performed data entry into the company's computer system for tracking shipment information.
- Coordinated logistics activities such as scheduling of equipment, and loading and unloading operations.
Branch Manager
Landmark Bank
Columbia, MO
11.2012 - 03.2015
- Established and nurtured key relationships with decision-makers, contributing to a 30% growth in client accounts and a 15% increase in revenue
- Successfully led a team in achieving quarterly sales targets
- Implemented a mentorship program resulting in a 20% improvement in employee satisfaction and a 15% increase in branch productivity
- Successfully recruited and trained a team that achieved a 25% growth in customer accounts
- Enforced existing Bank credit policies, ensuring compliance and minimizing potential risks in credit operations.
- Grew business banking relationships through proactive outreach.
- Managed staff scheduling, hiring, and training processes.
- Performed regular audits of financial records to ensure accuracy.
- Directed daily operations of the branch, including customer service, human resources, sales, and marketing activities.
Personal Financial Officer
Missouri Credit Union
Columbia, MO
07.2008 - 11.2012
- Developed and recommended personal or commercial loan packages for clients.
- Originated, reviewed, processed, closed, and administered customer loan proposals.
- Submitted loan applications to the underwriter for verification and recommendations.
- Recommended loan approvals and denials based on customer loan application reviews.
- Developed loan contracts and explained contract terms to clients.
- Improved loan applications and documentation by informing applicants of additional requirements.
- Met with applicants to obtain information for loan applications and answer questions about processes.
- Executed loan origination process and ordered credit reports, appraisals, and preliminary title reports.
- Prepared reports for customers with delinquent and irreconcilable accounts.
- Approved loan within specified limits or referred to appropriate approval level.
- Reviewed loan applications for accuracy and completeness.
- Analyzed applicant's financial and credit status, evaluating assets and risk to determine loan feasibility.
Education
Bachelor of Science - Human Resources Management
Columbia College
Columbia, MO05-2016
Associate of Science - Business Administration
Columbia College
Columbia, MO12-2012
Skills
- Risk Evaluation
- Cross-functional Collaboration
- Credit Policy Enforcement
- Portfolio Credit Management
- Strategic Planning
- Loss Mitigation
- Business Development
- Prospecting
- Salesforce Management
- Relationship Development
- Lead Generation
- CRM Platforms
- Marketing
- Business Planning
- Research
- Mentoring and Coaching
- Sales Tracking
- Database Management
- Campaign Management
- New Business Development
- Team Collaboration
- Training and Mentoring
- Team Leadership
- Cost Management
- Proficient in MS Office, Excell and Access
- Market Research
- Key Decision Making
- Account Servicing
- Strategic Business Planning
- Account Management
- Business Intelligence and Analysis
- Market and Competitive Analysis
- Sales and Market Development
- Revenue Generation
- Performance Metrics
- Contract Negotiation Expertise
- Performance Goals
- Analytics
- Product Deployment
- Market Tracking
- Verbal and Written Communication
Languages
Bosnian
Native/ Bilingual
Serbian
Native/ Bilingual
Croatian
Native/ Bilingual
Spanish
Limited
Timeline
Small Business Loan Specialist
SBA- Small Business Administration
11.2020 - 05.2022
Digital Business Development Manager
EMSE Marketing Solutions
09.2019 - Current
Business Development Manager
Independent Employer
03.2015 - 09.2019
Branch Manager
Landmark Bank
11.2012 - 03.2015
Personal Financial Officer
Missouri Credit Union
07.2008 - 11.2012
Bachelor of Science - Human Resources Management
Columbia College
Associate of Science - Business Administration
Columbia College