Emma Bailey-Johnson
Flagstaff,AZ
Summary
Dynamic Marketing Coordinator with expertise in guest engagement, front desk operations, and high-volume resort environments. Proven track record of driving tour conversions, enhancing show rates, and optimizing booking quality through strategic communication and follow-up. Recognized for fostering a high-energy environment that supports team performance through accountability and consistency. Focused on delivering measurable results, enhancing team dynamics, and contributing to overall operational excellence.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Marketing Coordinator
Travel and Leisure
Flagstaff, AZ
03.2024 - Current
- Consistently drove high tour conversion by refining booking strategies and strengthening guest commitment at the point of contact
- Improved show rate through strategic follow-up, confirmation messaging, and proactive guest engagement
- Analyzed daily manifests and booking trends to identify missed opportunities and adjust approach in real time
- Utilized personalized gifting and tailored messaging to increase guest interest and booking success
- Collaborated closely with Front Desk and Sales teams to ensure smooth guest flow and maximize tour attendance
- Re-engaged missed opportunities through targeted follow-up strategies, increasing overall booking effectiveness
- Contributed to a positive, high-energy desk environment by leading through example and maintaining strong guest interactions
- Supported team performance by sharing effective booking approaches and promoting consistency in guest communication
Community Assistant
Elara at The Sawmill
Flagstaff, AZ
11.2021 - 03.2024
- Facilitated leasing and property marketing efforts, contributing to high occupancy and consistent lease conversions
- Conducted 100+ property tours, effectively communicating value and closing prospective residents
- Executed over 150 leases while ensuring accuracy and compliance with property regulations
- Supported marketing initiatives and resident engagement efforts to enhance community experience
- Coordinated events, vendor communication, and outreach to strengthen community relationships
- Recognized as a top leasing performer multiple times for strong sales and customer engagement
Front Desk
Red Agave Resort
Village Of Oak Creek, AZ
05.2020 - 11.2021
- Managed front desk operations in a fast-paced hospitality environment, ensuring smooth guest check-in/out processes
- Handled guest inquiries and resolved issues efficiently to maintain high satisfaction
- Coordinated with maintenance and housekeeping to ensure property readiness and guest comfort
- Delivered consistent, high-quality customer service in both in-person and phone interactions
Education
High School Diploma -
Mingus Union High School
Cottonwood, AZ05.2021
Skills
- Tour Conversion Strategy
- Show Rate Optimization
- Guest Engagement & Experience
- Performance Tracking & Reporting
- Team Collaboration
- Conflict Resolution
- Sales & Upselling Techniques
- Process Improvement
Certification
CPR / First Aid
Timeline
Marketing Coordinator
Travel and Leisure
03.2024 - Current
Community Assistant
Elara at The Sawmill
11.2021 - 03.2024
Front Desk
Red Agave Resort
05.2020 - 11.2021
High School Diploma -
Mingus Union High School