Emma Lafferty
Schwenksville,PA
Summary
Results-driven Digital Sales Manager with proven success in consultative selling, pipeline management, and technology implementation. Excel at building strong client relationships, closing new business, and educating stakeholders on complex solutions that streamline operations and drive efficiency. Eager to take the next step in my career by leveraging my experience in client success and technology adoption to deliver greater impact and support business growth.
Overview
1
1
year of professional experience
Work History
Digital Sales Manager
ADP
Allentown, Pennsylvania
12.2024 - Current
- Deliver consultative sales presentations that highlight integrated solutions for Human Capital Management, HR, and global workforce needs, helping clients create motivated, empowered teams that drive business success. Leverage CRM tools and sales processes to nurture relationships, conduct needs assessments, perform demonstrations, and guide clients through the full sales cycle with professionalism and responsiveness.
- Partner with mid-market and enterprise organizations to eliminate administrative burdens and consolidate multiple international vendors into a single, secure global payroll and compliance platform.
- Managed sales pipeline, identified and closed new clients by demonstrating ADP’s flexible HCM technology that streamlines payroll, tax, compliance, time & labor, and benefits processes.
- Educated clients on ADP’s Tier IV data center security and 65+ years of expertise, fostering trust and enabling resource redirection toward revenue-generating strategies and talent development.
- Utilized CRM systems for relationship nurturing, client assessments, demos, and full-cycle guidance.
Education
BBA - Business Administration - Marketing
Temple University
Philadelphia, PA05-2024
Skills
- Sales & CRM: Pipeline Management, Deal Closing, Consultative Selling, Client Relationship Management, Salesforce, Gong, ZoomInfo, Sales Processes
- Technical: Microsoft Office Suite (Excel, Word, PowerPoint), Oracle, POS Systems, Canva, Virtual Meeting Tools
- Professional: Customer Service Excellence, Communication & Presentation, Leadership & Training, Problem-Solving, Time Management, Team Collaboration, Multi-Tasking, Marketing Strategy, Data Analysis
Websites
Affiliations
MANNA Philadelphia
Timeline
Digital Sales Manager
ADP
12.2024 - Current
BBA - Business Administration - Marketing
Temple University