Enerel Samonte
Killeen,TX
Summary
Results-driven Digital Experience Leader with expertise in digital design and marketing. Led research and optimization strategies on Adobe Experience Manager CMS to enhance user experiences and achieve marketing objectives. Managed creative campaigns and website optimization, collaborating with cross-functional teams to align marketing goals with innovative design and data-driven insights.
Overview
9
9
years of professional experience
Work History
Senior Creative & Campaigns Manager
Teknor Apex Company
, Remote
09.2025 - Current
- Developed website optimization, research, and testing strategies that informed site and design improvements, enhancing user experience and driving innovation across site experiences
- Leading channel performance and testing, strategically make recommendations for A/B testing and oversee associated vendor management
- Managed relationships with multiple agencies to facilitate project execution and managed services to bring experiences to life
- Contributed to project teams to execute content and program development aligned with optimization, marketing, and campaign plans
- Led analysis and reporting efforts, collaborating with team and analytics partners to oversee standardized dashboards and derive insights from metrics
- Project and workflow management across world regions, manage and oversee cultural and regional content, production workflows synchronizing
Senior Marketing Designer
Teknor Apex Company
, Remote
11.2021 - 09.2025
- Mastered digital design experiences, applying UX/UI best practices and leveraging data, analytics, KPIs, conversion rate optimization, usability, and A/B testing to inform design decisions
- Art direct and manage external vendors, agency partners and creative teams for marketing and brand activations
- Partner with internal stakeholders and agencies to own and art direct new website launches
- Developed designs and defined look and feel for print, digital, and interactive experiences across company websites and on-site
- Collaborated with internal teams to align on business and marketing objectives, crafting actionable plans to achieve them
- Facilitated effective teamwork to ensure project success, know how to influence and lead project teams, oversee and manage CMS updates after global websites launches
Marketing Designer
Teknor Apex Company
, Remote
08.2020 - 11.2021
- Delivered high-quality designs and art direction for campaigns across multiple touch points to enhance brand visibility
- Owned planning and creative aspects of strategic events and tradeshows, including booth graphics and marketing materials, ensuring cohesive design production
- Supported employee engagement initiatives on media channels and local events, contributing as creative lead on leadership committees
Marketing Consultant
Teknor Apex Company
, Remote
01.2019 - 08.2020
- Oversaw designs and projects for marketing opportunities, brand activations, and strategic events to enhance brand visibility.
- Drove cross-functional collaboration to efficiently envision, ideate, optimize, and implement marketing concepts.
- Led agencies and vendors to execute logistics, serving as primary liaison with global teams for streamlined project delivery.
Marketing Specialist
Teknor Apex Germany
Bavaria, Germany
03.2018 - 12.2018
- Managed trade shows to enhance client relationships through technical talks, motion design, print, and digital advertising
- Developed marketing campaigns and oversaw project development to effectively promote trade show attendance with on-site and digital advertising
- Created marketing plan and budget, ensuring proper approval management
Creative Digital Designer
The Oklahoman Media Company
Oklahoma
10.2016 - 02.2018
- Developed creative concepts for award-winning campaigns, integrating print, digital, and broadcast media
- Led design and art direction for initial creative rounds, selecting colors, themes, and images
Education
Bachelor of Arts - Design, Photography, Interactive Design, Graphic Design
Ohm University
Nuremberg, GermanyAssociates - Graphic Design
College for Graphic Design
Ulm, GermanySkills
- Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects, Premiere)
- Figma
- Sketch
- Adobe XD
- Ceros
- Gamma
- Generative AI (Midjourney, DALL
- E)
- Google Workspace
- Microsoft Office
- Keynote & PowerPoint
- HTML/CSS (foundational)
- Salesforce
- AEM
- Photography & Lighting
- Motion Graphics
- Brand System Design
- Presentation Design
- Website optimization
- A/B testing
- Digital design
- UX/UI best practices
- Project management
- Creative direction
- Campaign management
- Data analysis
- Team leadership
- Event marketing
- Performance metrics
- Budget control
Awards And Exhibitions
- INMA Global Media Awards, 2017, Best Execution of Print Advertising
- EPPY Awards, 2017, Best Promotional / Marketing Campaign
- OMC Employee of the Month, 2017, January
- Teknor Apex Celebrate Awards, multiple, Innovation & Partnership
- Episode, 2012
- Designers Night, 2010
- "Curt" Magazine, 2014
- "Architekturführer Nurnberg", 2013
Personal Information
Title: Art Director | Senior Manager Creative & Campaigns
Tools And Skills
- Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects, Premiere)
- Figma
- Sketch
- Adobe XD
- Ceros
- Gamma
- Generative AI (Midjourney, DALL
- E)
- Google Workspace
- Microsoft Office
- Keynote & PowerPoint
- HTML/CSS (foundational)
- Salesforce
- AEM
- Photography & Lighting
- Motion Graphics
- Brand System Design
- Presentation Design
What I Bring
- 6+ years of marketing experience with a focus on creative direction, content marketing, content optimization, website KPIs and testing.
- A natural leader with experience leading partners and teams in large-scale projects and deliverables in a matrixed environment with the ability to manage production workflows.
- A designer with deep knowledge of UX/design with strong knowledge of digital marketing practices and tactics.
- A stellar project manager used to thriving in fast turnarounds and timelines.
- A notable bonus is my ability to adapt and learn new tools in record time, AEM, Adobe Analytics, Salesforce, CMS, and expert in Adobe Creative Cloud.
Timeline
Senior Creative & Campaigns Manager
Teknor Apex Company
09.2025 - Current
Senior Marketing Designer
Teknor Apex Company
11.2021 - 09.2025
Marketing Designer
Teknor Apex Company
08.2020 - 11.2021
Marketing Consultant
Teknor Apex Company
01.2019 - 08.2020
Marketing Specialist
Teknor Apex Germany
03.2018 - 12.2018
Creative Digital Designer
The Oklahoman Media Company
10.2016 - 02.2018
Bachelor of Arts - Design, Photography, Interactive Design, Graphic Design
Ohm University
Associates - Graphic Design
College for Graphic Design