Eran Lobel
Sydney,Australia
Summary
I am a Senior Leader with extensive experience overseeing operations, sales, and customer service at an enterprise level. A strategic and innovative mindset allows me to drive growth in partnership with C-level leaders. This includes managing resources, building workforce capabilities, and implementing change solutions business-wide to drive efficiency. Leveraging my cultivated networks allows me to spearhead market-leading operations. I am passionate about promoting a culture that balances innovation, self-awareness, and collaboration to achieve successful outcomes. I am looking for a new opportunity that will allow me to effectively align an organisation to meet their objectives.
Overview
31
31
years of professional experience
Work History
Shift Manager
Total Tools Alexandria (Flagship Store)
Alexandria, NSW
11.2023 - Current
- Achieved 100% compliance in company safety audits, up from 35%.
- Elevated operations audit score from 45% to 95%.
- Exceeded GP targets.
- Maintained conversion results above 90%.
- Supervised daily operations to meet performance, quality, and service standards.
- Trained Store Managers to ensure consistent leadership across all locations.
- Trained both new and existing staff in policy/procedure adhesion, sales, product knowledge, and OHS.
- Conducted regular inventory counts to manage stock levels and forecast needs.
- Maintained a clean and safe store environment to enhance customer experience.
- Developed strong staff relationships, fostering a positive workplace culture.
- Monitored cash intake and deposit records, increasing accuracy and reducing discrepancies.
General Manager - Operations
Expo Direct
Sydney, NSW
07.2012 - 07.2023
- Company Overview: Expo Direct is a leading exhibition, conference event hire and rental supplier.
- Leading teams to achieve planned and targeted outcomes
- Building team capabilities to align with business targets
- 30% margin increase by reducing external customer supply costs
- Direct management of large onsite teams consisting of trades people, skilled and semiskilled personnel
- Management of simultaneous projects throughout Australia during pre, active and post timelines.
- Overseeing sales team and establishing targets to align with strategy
- Driving strategic management of interdepartmental resources to drive efficiency, YOY growth and increased customer satisfaction
- Partnering with CEO to establish revenue streams, targeting new markets
- Leading acquisition of additional warehouses to increase capacity of inhouse production and optimise manufacturing capabilities
- Overseeing recruitment, i.e. onboarding, offboarding, talent sourcing
- Building teams by developing capability uplift and training programs
- Educating teams to increase sales and demand for tailored products
- Establishing BDM client management framework to drive retention
- Overseeing financial targets and P&L analysis
- Reducing external custom supply dependence, increasing margin by 30%
- Managing resource deployment & strict scheduling to ensure SLAs are met
- Overseeing marketing across diverse channels including launch of new online customer portal to optimise sales transactions and communication
- Streamlining communication via shared drive software to enable transparent communication and significantly reduce inefficient processes
- Developing a supply reserve system to alleviate the number of materials ordered which resulted in reducing manufacturing delays by approximately 65%.
- Establishing relations with supplier network to drive business continuity
- Maintaining compliance, WHS standards, risk management and use of PPE
- Expo Direct is a leading exhibition, conference event hire and rental supplier.
Senior (Security Division)
NSW JBD (Voluntary)
Sydney
01.2013 - 01.2018
- In my role as a Senior in the security division, I contributed to planning and management of security logistics across diverse event settings.
- This includes training volunteers across varied levels, establishing risk controls, safety measures and working with law enforcement agents to judiciously monitor venue activities.
- Training, developing and managing performance of new team members
- Supporting cross functional team integration within varied venue settings
- Conducting safety/security briefings developing risk control measures
- Implementing response strategies to emergency and suspicious activities
- Liaising with law enforcement onsite to facilitate frontline protection
- Supporting control room operations and assessing building vulnerabilities
- Developing and performing safety sweep protocol and threat response
- Supervising teams to facilitate events
General Manager
Gecko Toys
Sydney, NSW
01.2003 - 04.2012
- Company Overview: Gecko Toys manufactures & distributes customised products within the education sector, pioneering quality and culturally relevant toys.
- I oversaw the end to end set up of operations and supply chain functions from project managing the setup and launch of warehouse operations to leading workforce development initiatives.
- Overseeing the distribution of bespoke products nationally
- Managing the setup of warehouse/workshops from brief to operational kick off including managing budget resources and contractors
- Leading and developing the sales team, establishing training programs
- Reviewing performance against budget
- Establishing supplier networks and building strong business relationships to generate extended credit terms, priority supply & key industry insights
- Attending annual toy fairs in New Zealand, Taiwan, Germany & Australia
- Conducting competitor analysis and identifying/forecasting market trends
- Leading strategic marketing initiatives, identifying segments & conducting feasibility studies to guide launch of innovative industry leading products
- Establishing a solid B2B portfolio within the education vertical, e.g. universities, TAFE, preschools, early childhood educators etc
- Ensuring testing exceeded ACCC product safety standards
- Gecko Toys manufactures & distributes customised products within the education sector, pioneering quality and culturally relevant toys.
General Manager
Hammertime Woodwork Camps
Sydney
01.2004 - 01.2008
- Company Overview: Hammertime Woodwork Camps was established to provide children with activities during end of term holidays.
- Managing a team of up to 8 teachers, I oversaw coordination of cooking/woodwork activities which were developed to enhance fine motor skills as well as build confidence through use of real-life tools and simulated project plans.
- Hammertime Woodwork Camps was established to provide children with activities during end of term holidays.
Store Manager
Sydney
01.1994 - 01.2003
- Store Manager, Barbeques Galore, Sydney
- Store Manager, Telstra Retail Stores, Sydney
- Grocery Manager, Coles Supermarkets, Sydney
- Technical Officer (Research & Development), Sydney University
Education
Bachelor of Security Studies - Contemporary Security Challenges, Security in an age of Risk, Happiness, Goodness and Justice, Tactical Counter Terrorism Operations, Introduction to Global Politics, Strategy and Security in the Indo Pacific Region
Macquarie University
Macquarie NSW01.2017
Certificate II in Small Business Marketing -
Eastern Suburbs Evening College
Randwick NSW01.2004
Certificate IV in Management - Team Leadership -
Sydney Institute of Technology
01.2000
Certificate III in Retail Operations -
NSW Department of Education & Training
01.2000
Advanced Diploma of Health Science (Pathology Techniques) -
Sydney Institute of Technology
Ultimo01.1995
Skills
- Strategic planning
- People leadership
- Stakeholder engagement
- Commercial awareness
- Innovative mindset
- Collaborative leadership
- Consultative leadership
- Team building
- Training development
- Employee engagement
- Influence and persuasion
- Supplier network management
- Business continuity planning
- Market insights
- Team leadership
- Safety compliance
- Performance monitoring
Key Positions Milestones
- General Manager - Operations, Expo Direct, Sydney, NSW, 07/01/14, present, Leading teams to achieve planned and targeted outcomes, Building team capabilities to align with commercial strategy at Expo Direct, 30% margin increase via cost effective control measures at Expo Direct
- Senior (Security Division), NSW JBD (Voluntary), Sydney, NSW, 01/01/13, 12/31/18
- General Manager, Gecko Toys, Sydney, NSW, 01/01/03, 12/31/14
- General Manager, Hammertime Camps, Sydney, NSW, 01/01/04, 12/31/08
References
References available upon request.
Timeline
Shift Manager
Total Tools Alexandria (Flagship Store)
11.2023 - Current
Senior (Security Division)
NSW JBD (Voluntary)
01.2013 - 01.2018
General Manager - Operations
Expo Direct
07.2012 - 07.2023
General Manager
Hammertime Woodwork Camps
01.2004 - 01.2008
General Manager
Gecko Toys
01.2003 - 04.2012
Store Manager
01.1994 - 01.2003
Bachelor of Security Studies - Contemporary Security Challenges, Security in an age of Risk, Happiness, Goodness and Justice, Tactical Counter Terrorism Operations, Introduction to Global Politics, Strategy and Security in the Indo Pacific Region
Macquarie University
Certificate II in Small Business Marketing -
Eastern Suburbs Evening College
Certificate IV in Management - Team Leadership -
Sydney Institute of Technology
Certificate III in Retail Operations -
NSW Department of Education & Training
Advanced Diploma of Health Science (Pathology Techniques) -
Sydney Institute of Technology