ERICA DAVIS
Crestwood,KY
Summary
Dynamic and results-driven Account Executive with 10+ years of success in B2B sales, client relationship management, and revenue growth. Proven ability to exceed sales targets, drive new business acquisition, and lead cross-functional teams. Adept at building strategic partnerships, managing pipelines, and delivering value-driven solutions. Recognized for consistently surpassing goals and mentoring future sales leaders.
Overview
18
18
years of professional experience
Work History
Account Executive
WDRB (FOX41)
01.2021 - Current
- Cultivate and grow a portfolio of advertising clients across various industries through personalized sales strategies and consultative selling.
- Design and implement integrated advertising campaigns (TV, digital, OTT), tailored to individual business goals.
- Collaborate closely with creative and marketing teams to deliver innovative advertising solutions.
- 2024: Achieved 148% of new business goal.
- 2023: Reached 101% of total sales budget and 113% of new business goal; awarded "Most New Digital Revenue."
Business Account Manager
Verizon Wireless
06.2015 - 08.2020
- Managed a territory of 500+ business accounts, driving adoption of wireless, VoIP, and SaaS solutions.
- 2017: 111% to net activation quota
- 2018: 127%, named Sales Champion in Women of Wireless program
- 2019: 103% to net activation quota
- Mentored junior sales professionals across business units as part of leadership development initiative.
Director of Enrollment
Harrison College
02.2008 - 05.2015
- Led enrollment operations for the Columbus, IN campus, managing a team of admissions representatives.
- 3-time “Admissions Rep of the Year” nominee; recipient of multiple “Life Changer” and “Start Excellence” awards.
Education
Bachelor of Business Administration - Management
University of Kentucky
Lexington, KYBachelor of Business Administration - Marketing
University of Kentucky
Lexington, KYSkills
- Strategic Sales & Business Development
- Client Relationship Management
- Pipeline & Territory Management
- Digital & Broadcast Advertising
- B2B Solutions & Consultative Selling
- Cross-Functional Team Collaboration
- Performance Coaching & Leadership
- CRM & Sales Tools (Salesforce, etc)
Timeline
Account Executive
WDRB (FOX41)
01.2021 - Current
Business Account Manager
Verizon Wireless
06.2015 - 08.2020
Director of Enrollment
Harrison College
02.2008 - 05.2015
Bachelor of Business Administration - Marketing
University of Kentucky
Bachelor of Business Administration - Management
University of Kentucky
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