Erin Treder
Menomonee Falls,WI
Summary
I'm a creative writer, editor, and communicator experienced in delivering informative and persuasive content for web, social media, and print. My specialties include brand support materials, emails, blogs, social posts, articles, newsletters, case studies, and web copy. I'm skilled in sourcing, researching, and developing fresh ideas, while ensuring that all content is SEO and keyword oriented.
Overview
21
21
years of professional experience
Work History
Freelance Writer
Various
01.2020 - Current
- Work remotely with local and national clients to create content on a wide range of subjects, including business, education, health and wellness, and home improvement
- Brainstorm ideas to create useful content for clients.
- Research and write blog posts, web content, social media, emails, and news articles according to client requirements
- Interview individuals by phone, video chat and in-person to write news stories.
- Current and past clients include SAUCE Advertising, MKE Lifestyle Magazine, Mole Street, Kiwi Creative, and SecureFutures
- Collaborate with editors to refine drafts, ensuring consistent tone and style across various platforms.
Communications Specialist
Fiserv
07.2013 - 05.2016
- Researched and created compelling content for brochures, client case studies, white papers, blog posts, websites, newsletters, videos, social media, events and scripts to showcase the company's solutions, expertise and associates
- Created engaging messaging and calls-to-action for marketing campaigns
- Designed and developed content leveraging knowledge in messaging and marketing strategies
- Managed time to meet deadlines for multiple projects simultaneously; reviewed and edited materials written by staff
- Partnered with corporate marketing to ensure materials and messaging complied with brand guidelines
Marketing & Communications Coordinator
Academic Analytics
06.2012 - 07.2013
- Wrote and designed sales and marketing presentations and collateral
- Maintained external website and client portal communications
- Supported the coordination and execution of workshops and conferences
- Conducted client visits and assisted with training, workshops, and relationship building
- Assisted the chief communications officer with various aspects of marketing and communications
Web Content Writer/Editor
CPI
03.2010 - 05.2012
- Led the coordination, writing/editing and publication of four company newsletters
- Created, edited and maintained content for CPI websites; preventionperspectives.com and crisisprevention.com
- Wrote, edited, proofread, and oversaw the design of all CPI's e-newsletters
- Developed press/news release editorial calendar with the online marketing manager and vice president of marketing
- Partnered with the online marketing manager to write and optimize web content for organic search (SEO) within given deadlines
Senior Technical Writer
Assurant Health
06.2006 - 11.2009
- Managed the creation, editing, and revision of intranet newsletters and pages on the Assurant Health website
- Drove and oversaw all aspects of web content writing projects and initiatives of various sizes
- Updated and maintained a database of all requests for web updates
- Coordinated and facilitated team meetings and other department functions to go over goals and various project objectives
- Served as a coach and mentor to other writers
Assistant Editor
The Milwaukee Jewish Federation
05.2004 - 06.2006
- Wrote and edited press releases, announcements, and news and feature articles, as well as conducted interviews with local and national figures to gather information and write creative articles
- Coordinated all aspects of newspaper production and supervised staff during editor absence
- Ensured quality and timely publishing through the careful management of content development
- Cultivated relationships with community leaders to maintain awareness of local events
- Attended and participated in local functions and events as a representative of the newspaper
Education
Master's Degree - English (Professional And Technical Communication)
University of Wisconsin-Milwaukee
Bachelor's Degree - English
University of Wisconsin-Milwaukee
Skills
- Blogging
- Content Marketing
- Copywriting
- Digital Marketing
- Editing
- Email Marketing
- Journalism
- Proofreading
- Search Engine Optimization
- Social Media
Timeline
Freelance Writer
Various
01.2020 - Current
Communications Specialist
Fiserv
07.2013 - 05.2016
Marketing & Communications Coordinator
Academic Analytics
06.2012 - 07.2013
Web Content Writer/Editor
CPI
03.2010 - 05.2012
Senior Technical Writer
Assurant Health
06.2006 - 11.2009
Assistant Editor
The Milwaukee Jewish Federation
05.2004 - 06.2006
Master's Degree - English (Professional And Technical Communication)
University of Wisconsin-Milwaukee
Bachelor's Degree - English
University of Wisconsin-Milwaukee
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