Eslam Shama
Houston,USA
Summary
Forward-thinking Sales and Marketing Manager skilled in coordinating and managing staff, deploying successful marketing campaigns, and surpassing revenue objectives. Utilizing market-savvy approaches and persuasive negotiation skills, consistently achieving exceptional results. Talented project manager with tenacity and sound judgment, ensuring successful outcomes.
Overview
17
17
years of professional experience
Work History
Sales and Marketing Manager
Sun Snack
04.2021 - Current
- Conducted market research to identify new business opportunities and stay ahead of industry trends.
- Analyzed sales and marketing data for improved strategies.
- Improved brand visibility with well-executed promotional campaigns and engaging social media content.
- Increased market share by identifying untapped customer segments and developing tailored offerings to meet their needs.
Sales Manager
Sun Snack
05.2019 - 04.2021
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
Channel and Category Development Manager
Friesland Campina
04.2018 - 05.2019
- Identified and reported key performance indicators to define successful category management.
- Partnered with buyers to develop category-appropriate order frequency for spend under management.
Shopper Marketing Manager
Friesland Campina
05.2016 - 04.2018
- Accomplished multiple tasks within established timeframes.
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
Senior Key Account Manager
PepsiCo
01.2014 - 05.2016
- Negotiated contracts and pricing agreements, securing advantageous terms for both the company and the client.
- Established trust among clients by demonstrating extensive knowledge of industry trends and providing tailored recommendations based on their specific needs.
Key Account Manager
Arabian Trading Suppliers
12.2012 - 01.2014
- Built and maintained strong client relationships to drive business growth.
- Strengthened client relationships through regular communication and effective problemsolving.
Category Management Manager
Unilever
01.2011 - 12.2012
- Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
- Cross-trained existing employees to maximize team agility and performance.
Account Manager
Unilever
01.2008 - 01.2011
- Increased client satisfaction by building strong relationships and addressing their needs promptly.
- Maintained high client retention rate by providing exceptional customer service and anticipating client needs.
Education
Master of Business Administration (MBA) - Marketing
Cairo University
Cairo, Egypt12.2012
Bachelor of Science And Education - Physics And Chemistry
Alexandria University
Alexandria, Egypt09.2007
Skills
- Team Leadership
- Social Media Management
- Business growth and retention
- Sales Tracking
- Strategic Planning
- Business Development
- Advertising Campaigns
- Staff Development
Trainingandcertificates
- Category Strategy Planning - FrieslandCapmina Commercial Academy
- Joint Business Plan (JBP) - FrieslandCapmina Commercial Academy
- Driving Performance with Retail Audit Analysis - ACNielsen
- Key Accounts Management Process - PEPSI Training Academy
- Simdustry - Stimulate your business - MEHRAT
- Store Wars Business Simulation - MEHRAT
- On Shelf Availability Expert - Unilever Training Institute
- Certified Marketing Manager - American Management Association
- Consultative Selling Skills - IFC (World Bank Group)
Timeline
Sales and Marketing Manager
Sun Snack
04.2021 - Current
Sales Manager
Sun Snack
05.2019 - 04.2021
Channel and Category Development Manager
Friesland Campina
04.2018 - 05.2019
Shopper Marketing Manager
Friesland Campina
05.2016 - 04.2018
Senior Key Account Manager
PepsiCo
01.2014 - 05.2016
Key Account Manager
Arabian Trading Suppliers
12.2012 - 01.2014
Category Management Manager
Unilever
01.2011 - 12.2012
Account Manager
Unilever
01.2008 - 01.2011
Master of Business Administration (MBA) - Marketing
Cairo University
Bachelor of Science And Education - Physics And Chemistry
Alexandria University
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Languages
English
Full Professional
Arabic
Native or Bilingual
Accomplishments
- Resolved product issue through consumer testing.
- Used Microsoft Excel to develop inventory tracking spreadsheets.
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