Ethan Hughes
CINCINNATI
Summary
Entrepreneur and growth strategist specializing in TikTok Shop, creator ecosystems, and e-commerce scaling. Proven track record of building and managing creator communities, driving GMV through performance-based content systems, and partnering with top supplement and consumer brands. Strong background in data analysis, brand strategy, and high-output execution.
Overview
4
4
years of professional experience
Work History
Co-Founder & Growth Strategist
Dymes Agency
Cincinnati
11.2025 - Current
- Co-founded a TikTok Shop growth agency focused on scaling brands through creator-driven content systems
- Built and managed Discord communities with 100+ creators to drive consistent posting and GMV
- Developed “GMV Max” strategy to scale top-performing content through paid amplification
- Managed brand partnerships and affiliate programs across multiple e-commerce brands
- Analyzed performance data (GMV, conversions, content metrics) to optimize results
Brand & Creator Growth Manager
Self-Employed / Contract
CINCINNATI
06.2025 - Current
- Managed TikTok Shop affiliate programs for brands including Cutler Nutrition, Beast Bites, and Arrae
- Recruited and onboarded creators to drive content volume and sales
- Built systems for content feedback, scripting, and performance tracking
- Led weekly coaching calls to improve creator output and conversion rates
Owner
Hughes Customs
Cincinnati
06.2022 - 05.2025
- Founded and operated a car detailing business serving local clients
- Managed marketing, customer acquisition, pricing, and service delivery
- Built repeat customer base through high-quality service and referrals
Education
Bachelor of Arts - Emerging Technology in Business & Design (ETBD)
Miami University — Ohio
501 E High St, Oxford, OH 4505605-2026
Skills
Growth & Marketing
- TikTok Shop Strategy & GMV Scaling
- Creator Recruitment & Management
- Viral Content Strategy & Scripting
- Affiliate Marketing Systems
- Paid Amplification (GMV Max)
Tools & Platforms
- TikTok Shop / TikTok Partner Center
- Discord (community building, bots, automation)
- Google Sheets / Data Tracking
- Canva (content concept creation)
Business & Strategy
- Sales & Brand Partnerships
- Commission Structuring
- Community Monetization
- Data-Driven Decision Making
Timeline
Co-Founder & Growth Strategist
Dymes Agency
11.2025 - Current
Brand & Creator Growth Manager
Self-Employed / Contract
06.2025 - Current
Owner
Hughes Customs
06.2022 - 05.2025
Bachelor of Arts - Emerging Technology in Business & Design (ETBD)
Miami University — Ohio