Eunice You
Tustin,CA
Summary
Innovative Director of Product Development known for high productivity and efficiency in task completion. Skilled in strategic planning, market analysis, and cross-functional team leadership. Excel at communication, problem-solving, and adaptability, ensuring seamless development processes and successful product launches.
Overview
15
15
years of professional experience
Work History
Director of Product Development
Orange Circle Studio
Irvine
12.2023 - Current
- Led product development for stationery lines, managing concept, sourcing, pricing, sampling, and production.
- Launched first beauty line by overseeing vendor sourcing, compliance, packaging, and pricing.
- Developed pet product category by identifying opportunities and introducing innovative ideas to market.
- Collaborated with design, sales, and merchandising teams to align products with seasonal trends.
- Established relationships with factories in Asia to ensure quality and timely delivery.
- Conducted on-site reviews to evaluate factory capabilities and maintain compliance standards.
- Researched competitors and conducted costing exercises to ensure competitive pricing.
- Streamlined workflows and enhanced communication to uphold project timelines.
Sr. Product Manager
U Brands
Laguna Hills
10.2022 - 12.2023
- Established strong relationships with internal and external stakeholders to define product vision and strategy.
- Collaborated with teams to develop and launch innovative seasonal products.
- Served as primary contact for product categories and sales personnel, ensuring effective communication.
- Managed research initiatives to support product development and create data-driven marketing strategies.
- Negotiated partnerships with third-party vendors, overseeing all product development tasks.
- Ensured timely production by managing weekly WIP reports and quality control processes.
- Forecasted business needs based on research and feedback from factories and sales teams to drive growth.
- Sourced new factories in China and Vietnam to optimize costs for existing items and new categories.
Sourcing Manager
Travis Mathew Apparel
Huntington Beach
05.2022 - 10.2022
- Executed onboarding of new vendors and mills to establish dual sourcing strategies, enhancing supply chain flexibility.
- Expanded TM vendor base by sourcing diverse, stable suppliers for continuous operations.
- Managed counter costing and negotiated minimum order quantities per style to align with financial objectives while ensuring high sample quality.
- Collaborated with suppliers to identify both new and existing fabrics supporting dual sourcing initiatives for product development needs.
- Conducted weekly vendor calls to track production progress, addressing delivery timelines and potential issues proactively.
- Developed frameworks and tools to streamline sourcing processes, enabling effective decision-making across teams.
- Cultivated strong relationships with vendors and suppliers, serving as primary liaison for TM brand communications.
- Created and maintained vendor scorecards and performance reviews to monitor supplier effectiveness and drive improvements.
Account Executive
Flexfit LLC
Brea
04.2021 - 05.2022
- Managed development, production, and logistics for top two key accounts, Travis Mathew and Callaway.
- Increased sales revenue by 30% in 2021; targeted additional 40% growth in 2022.
- Directed addition of factory to accommodate brand growth during COVID lockdown.
- Oversaw operations, allocated budgets, and devised strategies for sales growth.
- Led weekly meetings to update capacity and production status with key teams.
- Analyzed and reported monthly forecasts to management for all accounts.
- Handled finance and invoicing for brand-related orders, ensuring accuracy.
- Facilitated customer service and marketing strategies to secure and expand business.
Sr. Account Manager
Kukdong Apparel
Artesia
08.2015 - 04.2021
- Promoted to manage Vans Account, previously overseeing Carhartt, which generated 80% of overall sales.
- Oversaw complete development and production processes at vertical company with operations in Puebla, MX.
- Participated in monthly discussions with Korea Headquarters and factory regarding lead-time and stock usage.
- Achieved recognition for increasing revenue, reaching annual sales of $58 million.
- Collaborated with development, production, marketing, and logistics teams to fulfill buyer requests.
- Negotiated product pricing based on market conditions and company margin, enhancing revenue.
- Conducted weekly factory meetings to monitor development and production statuses of all orders.
- Led projects including Carhartt x Hurley and Carhartt x UAL collaborations.
Account Associate Manager
Mias Fashion
Santa Fe Springs
01.2011 - 05.2015
- Managed development and production for multiple private label brands, delivering weekly reports to management.
- Ensured timely responses to client inquiries and requests through effective account management.
- Communicated with buyers regarding current and future trends for pre-production planning.
- Purchased fabrics, trims, and BOM based on new style tech pack specifications.
- Created WIP reports to update factory and brands on sample status.
- Collaborated with R&D team to source new fabrications and share developments quarterly.
- Oversaw printing and dyeing production details, conducting frequent factory visits for quality assurance.
Education
AA - Merchandise Marketing
Fashion Institute of Design & Merchandising
Business Administration -
University of Maryland, University College
Skills
- Bilingual – English and Korean
- Microsoft Office proficiency
- Leadership and team management
- Negotiation and planning
- Product strategy and road mapping
- Market analysis and innovation
- Project planning
Timeline
Director of Product Development
Orange Circle Studio
12.2023 - Current
Sr. Product Manager
U Brands
10.2022 - 12.2023
Sourcing Manager
Travis Mathew Apparel
05.2022 - 10.2022
Account Executive
Flexfit LLC
04.2021 - 05.2022
Sr. Account Manager
Kukdong Apparel
08.2015 - 04.2021
Account Associate Manager
Mias Fashion
01.2011 - 05.2015
AA - Merchandise Marketing
Fashion Institute of Design & Merchandising
Business Administration -
University of Maryland, University College