Eunjoo Chang
Sherman Oaks,CA
Summary
Highly skilled and motivated fashion professional with over 15 years of experience in the fashion industry. Strong background in luxury fashion brands. Knowledgeable about product merchandising and customer service. Dedicated and dependable relationship builder with excellent organizational strengths, adaptability, and superior work ethics.
Overview
24
24
years of professional experience
Work History
Florist(Freelancer)
Grand Eclair
03.2021 - Current
- Successfully managed the floral design for weekly flower arrangements, corporate events, and special occasions
- Developed strong relationships with major clients (Mandarin Oriental Private Residence, Four Seasons Private Residence in Beverly Hills and Ten Thousand), corporate, and private clients.
Freelancer Marketing Manager
EScom(Communiation Company For Cosmetic & life style)
10.2015 - 03.2017
- Participating in various advertising and PR consulting projects for major luxury cosmetic brands like Estee Luader, Chanel, Lancome, and Korean Brands as well
- Conducted the publishing the beauty beauty-related books with celebrities.
Owner, Buyer
Multi-European Brand online boutique (Babybird) for Kids
09.2008 - 12.2014
- Introduced multi European Kids featuring trendy brands as a pioneer
- Curated and developed relationships with new kids' brands from Europe and the US
- Managed day-to-day business operations, including maintaining the online sales platform, shipping, marketing, and customer service
- Conducted target market research to scope out industry competition and identify advantageous trends
- Built and maintained a strong relationship with customers, resulting in over 90% customer satisfaction rate and yielding loyal customers with repeated purchases.
Senior Buyer for Gucci
Gucci Korea
03.2004 - 08.2008
- In charge of the leather goods category which was over 60% of the Gucci business
- Responsible for communication with the head office in Italy, the regular buying trip and process, budget & sales planning, sales & trend analysis, market research, supporting stores to achieve the sales target, and conducting merchandising training for the sales staff
- Developed and implemented a sales strategy that resulted in overachieving the sales target by a 2-digit increase every season
- Achieved over 70% sell-through result in full-price sales every season
- Communicated and supported 20 directly operated stores daily
- Participated in PR-related events such as trunk shows & various in-store promotions, store planning, as well as most visual Merchandising issues
- Proper merchandising assortment/allocation and maintaining efficient stock level brought outstanding sales growth.
Buyer for Bottega Veneta, Saint Laurent, and Sergio Rossi
Gucci Korea
09.2001 - 02.2004
- Launched YSL, Bottega Veneta, & Sergio Rossi successfully in the Korean market
- Established strong brand identities of three brands in the market
- Improved accuracy of the sales forecast and achieved sales target
- In charge of all the buying process, sales analysis, budgeting & sales planning, product training, stock allocation, sales, and communicating with the head office in Italy & France
- Collaborated with internal departments to better understand needs and determine purchasing requirements.
- Forecasted purchasing trends and improved merchandising strategies.
- Supported and communicated with 5 directly operated stores daily.
Assistant Buyer for Gucci
Gucci Korea
03.2000 - 08.2001
- Participated in all the general merchandising processes to assist a senior buyer
- Closely supported and communicated with stores to respond to customers’ needs.
- Assisted in developing seasonal buying plans, ensuring optimal merchandise assortment to meet customer demands.
Duty Free Coordinator
Alfred Dunhill Agency
03.2000 - 02.200
- Managed all the Duty-Free Outlets to achieve sell-out budget and support stores to attain the sales target with sales analysis and product training
- Participated in all the buying processes to assist Duty-Free Clients
- Communicated with the regional head office in Hong Kong for the shipment, buying, and every sales-related issue.
Education
Bachelor of Science - Apparel Merchandising
Indiana University Bloomington
Bloomington, IN12.1997
Skills
- Strong background and passion in the luxury fashion fields
- Inventory & time management skills are set
- Attention to detail & Organizational skills
- Flexible schedule, excellent work ethic
- Strongly self-motivated
- Multi-tasking strength
- Excellence in merchandising knowledge, and customer service
- Proficiency in computer skills (ex MS Office)
- Sales and service-oriented
- Interpersonal skills
- Teamwork and relationship-building
- Fluent in English & Korean (Korean Native)
Timeline
Florist(Freelancer)
Grand Eclair
03.2021 - Current
Freelancer Marketing Manager
EScom(Communiation Company For Cosmetic & life style)
10.2015 - 03.2017
Owner, Buyer
Multi-European Brand online boutique (Babybird) for Kids
09.2008 - 12.2014
Senior Buyer for Gucci
Gucci Korea
03.2004 - 08.2008
Buyer for Bottega Veneta, Saint Laurent, and Sergio Rossi
Gucci Korea
09.2001 - 02.2004
Assistant Buyer for Gucci
Gucci Korea
03.2000 - 08.2001
Duty Free Coordinator
Alfred Dunhill Agency
03.2000 - 02.200
Bachelor of Science - Apparel Merchandising
Indiana University Bloomington