Evelyn Alcaraz
La Habra,CA
Summary
Enthusiastic individual with superior skills in working in both team-based and independent capacities. Bringing strong, adaptable work ethic and excellent organizational skills to any setting. Demonstrated success in Social Media Program Development, Sales, Customer Service and Visual Merchandising. Actively pursuing an opportunity to contribute immediate value to the team.
Overview
11
11
years of professional experience
Work History
Digital Experience Specialist
Avocado Green Brands
Fullerton, CA
05.2021 - Current
- Currently working with our Order Processing and Production team to make sure every moving part, logistically, is streamlined to align with company goals and best practices.
- Effectively communicate with numerous clients using different CRM systems including: Intercom, TalkDesk, and Zoom.
- Engage and communicate with different departments using NetSuite, Jira, Google Meet, Zoom, and Slack.
- Handled various Trade accounts (interior designers/ VIP clientele) to ensure a positive and streamlined experience to increase customer retention.
- Assisted our Visual Merchandising team in designing our Downtown LA and Fullerton showroom locations: space planning, sketching floor plans, final floor plan, sourced decor, lighting, and furniture.
Account Coordinator
The Hoyt Organization
Torrance, CA
03.2021 - 05.2021
- Pitched ideas, developed strategies, devised and implemented creative marketing plans, improved brand recognition, and loyalty.
- Created and managed a social media program for clients.
- Communicated with reporters and journalists to highlight client's accomplishments.
- Researched several media outlets to create appropriate media lists to send out press releases.
Cashier & Visual Merchandising Assistant
Anaheim Feed and Pet Supply
Anaheim, CA
03.2016 - 03.2021
- Organized engaging front-facing displays to capture customer interest and drive revenue growth.
- Exceeded customer satisfaction by finding creative solutions to problems or concerns.
- Collaborated with the team on social media to increase follower count and gain traction.
- Presented ideas to the team to help promote products with restructured merchandising strategies and social media.
Digital Marketing Intern
The Hoyt Organization
Torrance, CA
07.2020 - 08.2020
- Wrote and uploaded blog posts and articles to increase traffic.
- Created social media calendars for clients.
- Collaborated with content contributors to build optimization strategies.
- Developed unique, interesting and engaging content for range of social media platforms, including LinkedIn, FaceBook and Instagram.
- Designed graphics for blogs and social media posts.
Sportswear Coordinator
Marshalls
Fullerton, CA
07.2013 - 01.2016
- Worked closely with team members to deliver project requirements, develop solutions and meet deadlines.
- Served as link between management and employees by handling questions, interpreting and administering contracts and helping resolve work-related problems.
- Taught sales staff to properly coordinate clothing racks and counter displays to maximize promotional effectiveness.
- Collaborated with others to discuss new sales opportunities.
Education
Bachelor of Arts - Communications
California State University - Dominguez Hills
Carson, CA05.2020
Skills
- Zoom
- NetSuite
- Google Suite
- Social Media
- Slack
- Canva
- Microsoft Office Suite
- Jira
Languages
- Spanish
Timeline
Digital Experience Specialist
Avocado Green Brands
05.2021 - Current
Account Coordinator
The Hoyt Organization
03.2021 - 05.2021
Digital Marketing Intern
The Hoyt Organization
07.2020 - 08.2020
Cashier & Visual Merchandising Assistant
Anaheim Feed and Pet Supply
03.2016 - 03.2021
Sportswear Coordinator
Marshalls
07.2013 - 01.2016
Bachelor of Arts - Communications
California State University - Dominguez Hills
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