Everett Cortez
Anthony
Summary
Hello, I am a future marketing professional with hands-on experience implementing effective sports marketing campaigns and enhancing community engagement. I excel in collaborating with corporate partners to drive brand awareness, generate revenue, and improve customer experiences. I am proficient in digital media marketing, including content creation, graphic design, basic video editing, and social media management
Overview
3
3
years of professional experience
Work History
Marketing and Tournament Service Intern
Veritex Bank Korn Ferry Tournament
03.2024 - 05.2024
- Assisted Tournament Office with event set-up and tear-down
- Collaborated with suppliers/vendors/sponsors for smooth tournament operations
- Operations Support with all partnership activation leading up to and during the advance week, including onsite expo spaces & and partnership hospitality
- Assist with marketing events, content creation, and graphic design
- Supported Volunteer operations, Including uniform Distribution, training sessions, supplies, Volunteer Appreciation parties, etc
- Assisted with Daily Tournament Office Administration needs
- Tournament Credential creation/approval/distribution
Community Relations and Marketing Intern
El Paso Chihuahuas
02.2023 - 10.2023
- Took charge of organizing and maintaining promotional inventory for the Promotions department, ensuring smooth operations and timely execution of marketing activities
- Collaborated with the Director of Promotions and Senior Director of Marketing on the creativity, planning, and execution of Marketing events and activations throughout the season
- Design promotional graphics to promote marketing strategies
- Coordinated events in the community and school programs, playing a key role in boosting the organization's presence and impact
- Maintain the organization's website
- Assist with the management and supervision of seasonal gameday staff
- Help manage pre-game events (First Pitch, National Anthem, Color Guard, etc.)
- Experience performing as the on-field host in front of an average of 7,000 fans
- Gameday scriptwriting
Digital Media Marketing Assistant
Wet 'N' Wild Waterworld
03.2021 - 09.2022
- Created a fun, organic social media presence on TikTok, Instagram, and Twitter to benefit brand growth
- Worked one-on-one with various community programs to increase presence in the El Paso region
- Planned, created, and optimized digital content to increase the social media following database subscribers and content reach
- Teamed up with the Marketing Manager to devise and maintain a social media calendar and efficiently schedule posts
- Conducted daily maintenance of all digital platforms, ensuring smooth operation and user engagement
Education
Bachelor of Arts - Communications
New Mexico State University
Las Cruces, NM05-2026
Skills
- Event Planning
- Graphic Design
- Video Editing
- Public Speaking
- Client Relationship Building
- Community Marketing
Timeline
Marketing and Tournament Service Intern
Veritex Bank Korn Ferry Tournament
03.2024 - 05.2024
Community Relations and Marketing Intern
El Paso Chihuahuas
02.2023 - 10.2023
Digital Media Marketing Assistant
Wet 'N' Wild Waterworld
03.2021 - 09.2022
Bachelor of Arts - Communications
New Mexico State University
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