Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
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FORREST WILLIAMS

Duxbury,MA

Summary

Seasoned National Sales Manager with 24 years of marine industry experience identifying market trends, forecasting sales, and exceeding sales goals. Adept at recruiting and retaining top talent. Experienced leader with excellent team management and organizational skills.

Overview

24
24
years of professional experience

Work History

National Sales Manager

Marlow Ropes USA
Plymouth, MA
01.2013 - 11.2024
  • Developed and executed ground-up building of US Sales and Marketing office for UK rope manufacturer.
  • Grew brand from zero US sales to 5.6m.
  • Organized training programs for new team members on product knowledge and customer service skills.
  • Continually analyzed market trends to identify potential opportunities for growth.
  • Managed 8 person sales team as well as administrative and warehouse/logistics personnel.
  • Established KPI targets for individual team members as well as overall team performance.
  • Participated in industry events such as trade shows, conferences and seminars in order to promote products and services.

Sales Representative

Bainbridge International
Canton, MA
03.2001 - 12.2012
  • Developed and maintained relationships with existing clients to ensure customer satisfaction.
  • Generated new sales leads through cold calling and networking activities.
  • Conducted market research to identify potential customers and their needs.
  • Organized client visits, presentations, product demonstrations and trade shows.

Education

English

College of Charleston
Charleston, SC
06-1994

Skills

  • Recruitment and selection
  • New business acquisition
  • Networking expertise
  • Market development
  • Competitive analysis
  • Forecasting
  • Sales expertise
  • Client relations
  • Team Leadership

Affiliations

  • Experienced wooden boat builder (Gannon & Benjamin, Martha's Vineyard).
  • Experienced all aspects of fiberglass boat restoration and refinishing (systems, construction, repair).
  • Chairman, New York Yacht Club Race Committee.
  • Professional level sailboat racer with deep contact list across industry.
  • Above average knowledge of luxury powerboat brands and differentiators.

Timeline

National Sales Manager

Marlow Ropes USA
01.2013 - 11.2024

Sales Representative

Bainbridge International
03.2001 - 12.2012

English

College of Charleston

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FORREST WILLIAMS