FRANCES (FRANKIE) MARK

• Owned partner performance programs and KPIs including GMV growth, conversion rate, and assortment expansion; identified growth opportunities that drove incremental revenue and improved customer experience.
• Synthesized partner feedback, operational data, and marketplace insights to influence product roadmap priorities and advocate for features that improved partner adoption and platform usability.
• Developed scalable onboarding and operational frameworks that standardized partner launches and reduced operational complexity as the partner network expanded.
• Served as the primary escalation point for strategic partners, resolving operational blockers by aligning internal teams across product, support, and logistics.
• Partnered cross-functionally with product, engineering, marketing, and operations teams to launch new initiatives that improved partner performance and customer experience.

• Managed strategic vendor relationships and annual partnership negotiations, securing favorable pricing and terms while driving sustained revenue growth.
• Analyzed sales performance, customer behavior, and assortment gaps to identify growth opportunities and optimize vendor strategies.
• Delivered data-driven recommendations to internal stakeholders and vendors, influencing merchandising, pricing, and promotional strategies.
• Resolved vendor escalations and operational challenges, coordinating internal teams to ensure business continuity and strong partner satisfaction.

• Supported merchandising strategy for a $XXM product category, partnering with vendors to optimize assortment, inventory performance, and sales outcomes.

• Improved sell-through 8% through forecasting, performance analysis, and assortment optimization.

• Reduced overstock 14% by refining vendor assortment strategies using regional customer insights.