Francisco Romero
Norwalk,CA
Summary
I have a solid background in transportation and trucking operations, backed by a B2B, customer-focused approach. I'm all about helping clients solve real challenges and finding smart ways to grow their business. By using data to spot trends and stay ahead of needs, I build strategies that strengthen relationships, keep customers coming back, and create real value-while also driving revenue. I'm a hands-on leader who makes sure the day-to-day runs efficiently by backing my team and keeping processes sharp and aligned with industry standards. I focus on motivating people, creating a positive work environment, and making sure everyone's moving in the same direction. At the end of the day, I'm all about building strong partnerships and driving results that actually make a difference.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Business Development Manager
Paramount Logistics Inc
Irwindale, CA
01.2025 - Current
- Specialized in identifying and converting new business opportunities, driving targeted growth with a projected 10% increase in gross revenue for our drayage segment by year-end.
- Focused on growing and profitable revenue with a drive to identify new customers and offering tailoring solutions to meet individual client needs and with long-term, value-driven partnerships mindset.
- Managed the full sales cycle from prospecting to closing, converting leads into clients through strategic cold-calling, meetings, and building trust.
- Expert in troubleshooting and optimizing logistics challenges, particularly in drayage and warehousing.
- Immediately initiating company wide changes to drayage and warehousing SOP's.
- Maintained detailed CRM records, tracked performance, and used data to guide territory planning with accuracy and consistency.
Director of Operations and Sales
So-Cal Freight
Long Beach, CA
01.2014 - 01.2024
- Led growth initiatives across drayage, long-haul, regional, and last-mile logistics-contributing to continue revenue increases - while building and maintaining a $17M book of business through strategic outreach, trade show networking, and targeted prospecting.
- Recruited and onboarded over 20 transportation professionals, and 45 drivers, implementing a structured training program that continued decreasing ramp-up time annually.
- Regularly coached ops teams through 1:1s and group sessions, maintaining a high level of client and employee satisfaction and retention.
- Designed and executed sales strategies that cut delivery times by an average of 15% yearly from 2020 to 2024 and lowered transportation costs by 12%, while enhancing overall customer satisfaction scores.
- Negotiated vendor and carrier agreements that improved profit margins without sacrificing service quality.
- Known for blending logistics know-how with sharp business acumen to consistently established aggressive KPIs and drive sustainable growth across the supply chain.
Education
Some college - Business Administration And Management
Cerritos College
Norwalk, CASkills
- Forecasting
- Sales management
- Analytics
- Business development
- Marketing
- Succession Planning
- Pricing
- Transportation Management
Certification
Certified Supply Chain Professional
Personal Information
- Willing To Relocate: Anywhere
- Authorized To Work: US for any employer
Timeline
Business Development Manager
Paramount Logistics Inc
01.2025 - Current
Director of Operations and Sales
So-Cal Freight
01.2014 - 01.2024
Some college - Business Administration And Management
Cerritos College