Freddy Verde
Austin,TX
Summary
Driven sales professional with an entrepreneurial mindset. Experience with ideation, development and execution of new business ventures and sales opportunities. Knowledgeable in new customer acquisition and retention with a history of exceeding sales targets. Known for excellent customer service and great salesmanship.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Restaurant Bar Manager
Fox Restaurant Concepts / Culinary Dropout
Austin, TX
06.2018 - Current
- Working with restaurant partners to establish standards that define and represent Fox Restaurant Concepts (Culinary Dropout), while providing every guest with a great experience.
- Developing new menu items for customers, driving up per sale revenues and maximizing profits.
- Orchestrated social functions, formal engagements and business meetings, resulting in significant increase in overall sales.
- Determined business needs by acquiring client feedback for process improvements.
Sales and Marketing Consultant
Green Bar Orgánico
Austin, Texas
01.2017 - 06.2018
- Primary consultant for new business owners
- Analyzed problematic areas to provide recommendations and solutions.
- Collaborated with teams to define, strategize and implement marketing, sales and recruiting strategies.
- Optimized customer experience by gathering feedback via surveys and feedback forms.
Founder / Manager
Green Bar Orgánico
Barquisimeto, Lara. Venezuela
05.2014 - 01.2017
- Founded the first green smoothie bar in the city and one of the first of its kind in the country.
- Took control and designed full identity of the business. Including (and not limited to) logo, menus, slogan, marketing campaigns and product image.
- Responsible for creating green smoothie recipes for specific purposes to aid and benefit individual health. Supervised product quality.
- Recruited, hired, supervised, scheduled and motivated staff.
- Trained service staff to enhance customer service and increase profits through suggestive selling.
- Investigated and addressed business development challenges to proactively mitigate problems.
- Developed key operational initiatives to drive and maintain substantial business growth.
Founder / Marketing / Graphic Designer
Verde Publicidad C.A.
Barquisimeto, Lara. Venezuela
03.2011 - 03.2014
- Developed creative designs for print materials, brochures, banners and marketing to support product branding strategies..
- Employed design fundamentals when selecting typography, composition, layout and color in design work.
- Built corporate brands by designing cohesive looks between elements such as logos and letterheads.
- Met with customers to present mockups and collect information for adjustments.
- Worked with clients to gather and define requirements, establish scopes and managing project milestones.
- Captured new clients by optimizing business strategies and launching products to diversify offerings.
Education
Bachelor's - Visual Communications
Centro De Diseño Digital
Caracas, Venezuela2007
Skills
- Fluent in Spanish and English
- Salesforce
- Inbound and Outbound Marketing
- In-person and Digital Presentations
- Recruiting / Technical Recruiting
- Coaching and mentoring
- Negotiation
- Entrepreneur
- Team collaboration
Additional Information
- Authorized to work in the US for any employer
- Bilingual - English (Full Professional Proficiency) / Spanish (Native)
Certification
- Recruiting Foundations by Barbara Bruno, LinkedIn Learning - November 2021
- Technical Recruiting by Barbara Bruno, LinkedIn Learning - December 2021
Timeline
Restaurant Bar Manager
Fox Restaurant Concepts / Culinary Dropout
06.2018 - Current
Sales and Marketing Consultant
Green Bar Orgánico
01.2017 - 06.2018
Founder / Manager
Green Bar Orgánico
05.2014 - 01.2017
Founder / Marketing / Graphic Designer
Verde Publicidad C.A.
03.2011 - 03.2014
Bachelor's - Visual Communications
Centro De Diseño Digital
- Recruiting Foundations by Barbara Bruno, LinkedIn Learning - November 2021
- Technical Recruiting by Barbara Bruno, LinkedIn Learning - December 2021
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