Accomplished communication expert driving brand strategies. Profound skills in digital marketing, media relations, and event planning. Proven success in enhancing social engagement and client visibility.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Content & Data-Driven Marketing
Ensign College (UX/UI Program TA)
01.2026 - Current
Facilitated student graphic design, content strategy and UX projects by developing wireframes and prototypes in Figma
Assisted in refining creative concepts based on brand values, presentations, digital media and Brand marketing objectives
Contributed to structured product launch test plans, project management plans and user test plans to validate design decisions
Applied typography and layout principles to improve clarity and usability of digital materials to meet quality standards
Collaborated across departments, integrating Technology Management frameworks into marketing workflows
Social Media and Content Creator
Pandora
05.2024 - 11.2025
Designed digital marketing graphics using Adobe Photoshop, Illustrator, and InDesign
Developed campaign concepts supporting seasonal product launches and in-store promotions with social media
Analyzed performance data metrics and insights to optimize marketing effectiveness and campaign execution and KPI's
Sales Performance & Operations Lead
Pandora
01.2025 - 08.2025
Collaborated with marketing plans, project plans and operational execution supporting $230,000+ in retail revenue in English and Spanish
Collaborate with teams on product launch preparation, customer engagement and experience improvements
Managed and allocated staff and material resources to meet production goals.
Engagement Specialist
H&M Stores (SENIOR CAPSTONE PROJECT)
04.2024 - 06.2024
Developed integrated marketing concepts and UX wireframes for a data-driven campaign strategy
Designed campaign mockups using Figma, Adobe Photoshop, Illustrator, and InDesign
Built structured product and evaluation of launch test plans to measure projected campaign performance and customer engagement
Incorporated technology management and project management principles into strategic planning for effective plan execution
Enhanced team collaboration by implementing project management tools, leading to more efficient project execution.
Spearheaded sales initiatives for a diverse portfolio of brands, including COVE USA, Tall T Productions, Koastal Kooks, Long Tall Sally, Casetify, These Glasses, Charmed Aroma, and Pluto Dream Light, achieving a minimum revenue boost of 30% for each brand through targeted marketing strategies and effective outreachManaged and grew multiple social media accounts on TikTok and Instagram, amassing a combined total of 462,000 followers, 12.3 million likes, and 52 million viewsUtilized data-driven insights to optimize content and enhance engagementOversaw daily content management to maximize views, likes, and endorsements, effectively increasing my digital footprint and expanding audience reachImplemented innovative strategies that resulted in sustained growth and heightened brand visibility at Tik TokSpearheaded sales initiatives for a diverse portfolio of brands, including COVE USA, Tall T Productions, Koastal Kooks, Long Tall Sally, Casetify, These Glasses, Charmed Aroma, and Pluto Dream Light, achieving a minimum revenue boost of 30% for each brand through targeted marketing strategies and effective outreachManaged and grew multiple social media accounts on TikTok and Instagram, amassing a combined total of 462,000 followers, 12.3 million likes, and 52 million viewsUtilized data-driven insights to optimize content and enhance engagementOversaw daily content management to maximize views, likes, and endorsements, effectively increasing my digital footprint and expanding audience reachImplemented innovative strategies that resulted in sustained growth and heightened brand visibility at Tik Tok