Summary
Overview
Work History
Skills
Languages
Timeline
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Gabriel ALICEA

Clermont,USA

Summary

Dynamic sales professional with a proven ability to build strong relationships and drive sales growth through exceptional communication skills. Expertise in employing persuasive techniques to cultivate client trust and successfully close deals, consistently exceeding sales targets. Demonstrated history of contributing to team objectives while fostering a collaborative environment. Authorized to work in the US for any employer, ready to leverage skills in a challenging new role.

Overview

9
9
years of professional experience

Work History

Sales Associate

PepsiCo
12.2023 - 12.2025
  • Implemented sales strategies that resulted in a 10% increase in revenue.
  • Developed strong relationships with clients to enhance brand loyalty and retention.
  • Implemented promotional displays that increased visibility and accessibility of products in-store.
  • Analyzed sales data to identify trends, informing strategic decisions for product placement.
  • Built relationships with customers to encourage repeat business.
  • Monitored inventory levels and coordinated restocking efforts to ensure availability of products.
  • Boosted customer satisfaction levels through exceptional service, addressing concerns promptly, and providing a welcoming store environment.

Owner/Sales Manager

Alica Clothing
01.2019 - 12.2025
  • Founded and operated a clothing brand, leading all sales and business development initiatives.
  • Built and maintained strong customer relationships through personalized service, consistent follow-ups, and trust-based selling.
  • Increased revenue through consultative selling, upselling, and repeat business strategies.
  • Negotiated vendor agreements and managed inventory to maximize profitability and control costs.
  • Analyzed sales performance and market trends to optimize pricing and promotional efforts.

Merchandiser

PepsiCo
10.2016 - 11.2019
  • Visit and follow up with clients, ensuring product availability and proper display.
  • Led cross-functional projects aimed at improving operational efficiencies across merchandising activities.
  • Developed strong relationships with retailers to facilitate effective communication and support initiatives.
  • Removed damaged, out-of-code, not-in-set and discontinued items from displays.
  • Updated pricing and signage to complete product displays and educate customers.
  • Managed inventory levels with regular monitoring, ordering, and stock replenishment for optimal product availability.
  • Negotiate promotions and product placement to maximize brand visibility.

Merchandiser

Coca Cola
10.2017 - 08.2018
  • Developed strong relationships with store managers and staff to secure display space and promotions.
  • Monitored inventory levels and coordinated timely reorders to prevent out-of-stock situations.
  • Tracked sales trends and identified opportunities to improve product placement and performance.
  • Negotiated secondary placements (end caps, coolers, promo displays) to maximize brand exposure.
  • Collaborated with sales teams to develop promotional strategies that enhanced brand visibility.
  • Managed daily merchandising operations, ensuring compliance with company standards and policies.

Skills

  • Analytical problem-solving
  • Proficient in English
  • Effective communication
  • Sales strategy development
  • Client engagement strategies
  • Proficient in Spanish & English
  • Digital content management
  • Effective time management
  • Critical thinking abilities

Languages

English - Fluent
Spanish - Fluent
Bilingual

Timeline

Sales Associate

PepsiCo
12.2023 - 12.2025

Owner/Sales Manager

Alica Clothing
01.2019 - 12.2025

Merchandiser

Coca Cola
10.2017 - 08.2018

Merchandiser

PepsiCo
10.2016 - 11.2019
Gabriel ALICEA