Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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GABRIELLA HARTE

Digital Marketing Specialist
Waldwick,NJ

Summary

Experienced and successful digital marketing specialist with a proven track record in sales, and experience in advertisement, social media management, and content creation. Energetic, driven, and creative, with a passionate interest in graphic design and a vivid online art presence. Seeking a full-time marketing opportunity in the Greater New York City area to leverage skills and creativity in driving impactful marketing campaigns and enhancing brand visibility.

Overview

3
3
years of professional experience
4
4
years of post-secondary education

Work History

Digital Marketing Specialist

Curalta Foot + Ankle
10.2023 - Current
  • Designed and executed ad campaigns on Facebook and Instagram, from conceptualization to performance analysis, achieving 10% increase in optimal reach.
  • Managed creative process of ad design, incorporating branding elements and targeted messaging to maximize advertising impact.
  • Spearheaded creation and management of company's TikTok account, filming and editing videos to drive engagement and increased company's online presence.
  • Strengthened online presence by creating engaging social media content and managing multiple platforms resulting in 20% increase in follower engagement and 25% growth in website traffic.
  • Collaborated with cross-functional teams to strategize and implement website revamp, enhancing user experience and optimizing overall site functionality.

Sales and Service Expert

24 Hour Fitness
09.2021 - 09.2023
  • Top sales representative for regional branch of 24 Hour Fitness.
  • Consistent 15% higher monthly revenue than next highest earner, despite working part-time.
  • Developed strong rapport with customers, fostering loyalty and trust for sustained business growth
  • Created customized solutions for clients' unique needs, ensuring a tailored approach that resulted in higher conversion rates
  • Leveraged CRM tools effectively to track customer interactions, monitor progress towards goals, and maintain organized account records for seamless communication across teams

Sales and Service Associate

Autobahn Speed
01.2021 - 09.2021
  • Increased sales in shop franchise by 50% through direct selling.
  • Developed customer base with targeted one-on-one approach, creating detailed reviews for buyers' convenience.
  • Led the outlet in revenue, achieving top sales rep for the distributorship.

Education

Bachelor of Science - Marketing

Ramapo College of New Jersey
Mahwah, NJ
01.2021 - 05.2023

Associate of Science - Economics

Bergen Community College
Paramus, NJ
01.2019 - 12.2020

Skills

Advanced Excel Proficiency

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Accomplishments

  • Skillshop: Google Ads Creative Certification (2023)
  • Google: Attract and Engage Customers with Digital Marketing (2023)
  • Hubspot: Social Media Marketing (2023)
  • Hubspot: Sales Software (2023)
  • NASM: Certified Personal Fitness Trainer-Health Fitness Instructor

Timeline

Digital Marketing Specialist

Curalta Foot + Ankle
10.2023 - Current

Sales and Service Expert

24 Hour Fitness
09.2021 - 09.2023

Bachelor of Science - Marketing

Ramapo College of New Jersey
01.2021 - 05.2023

Sales and Service Associate

Autobahn Speed
01.2021 - 09.2021

Associate of Science - Economics

Bergen Community College
01.2019 - 12.2020
GABRIELLA HARTEDigital Marketing Specialist