Summary
Overview
Work History
Education
Skills
Tool Proficiency
Timeline
Generic

Gary Sanders

Bullhead City,AZ

Summary

SEO Expert with 10+ years of experience in SEO and website design. Skilled in both agency collaboration and serving as the sole marketing specialist for small businesses. Passionate, innovative, and ready to tackle any marketing challenge.

Overview

14
14
years of professional experience

Work History

SEO Specialist

Levy Online
08.2022 - Current

Primary SEO Account Contact for the following clients:

  • Dental Service Business with around 50 offices
  • Fast-Growing Dental Service Business with 12 locations
  • Award-Winning Personal Injury Lawyer
  • Family Fun Center with over 30 locations
  • Award-winning Local Tourism Business
  • 9 Hotel & Casino Locations
  • Concerts & Events Attraction with over 200,000-300,000 average monthly website sessions


Responsibilities include:

  • Primary point of contact regarding organic/SEO
  • Create SEO Strategy based on client KPI - Increasing Traffic & Conversions
  • Planned & Implemented SEO Content Strategy
  • Utilized Various CRO Tools to increase Conversions
  • Run SEO portion of client meetings - presenting analytics & communicate short & long term KPI & Goals
  • Managed & Coordinated Jr SEO & Contractors within the team - for large projects & daily client tasks

Account Manager

Website Design & Maintenance
11.2014 - 08.2022

Owner of a Small Online Marketing Business with over 30 clients in the following industries:

  • Online Retailers
  • Personal Injury Lawyers
  • Real Estate Agents
  • Healthcare Facilities
  • Pool Service & Landscaping

Common responsibilities included:

  • Creating WordPress Websites
  • Managing team of employees
  • Creating SEO Strategy & ensuring KPI is held
  • Monthly KPI & Strategy Meetings
  • Weekly Client Meetings
  • Hiring and Managing sales team members

MARKETING & ADVERTISING

WebShark360
02.2013 - 11.2014

Worked with a small team to take on large legal clients throughout Las Angeles, California.

  • Designed innovative SEO strategies to gain a competitive advantage in a highly saturated market.
  • Created automated blog/landing pages from online accident reports.
  • Utilized Link Prospecting strategies, aiming primarily for .edu & .gov links
  • Created targeted Landing Pages for key terms & location terms.
  • Ran advertising campaigns (Adwords & Facebook) for personal injury & mass tort lawsuits with monthly budgets ranging from $20000-$100000 to generate legal leads.
  • Website Analytics Analysis & Reporting
  • Meta Data Optimization.
  • Utilized different platforms depending on client request & needs Wordpress, Shopify, WooCommerce,

TEAM LEAD - IMT & CONTENT

29 Prime
06.2011 - 02.2013

Started as phone sales & customer service rep, quickly moved to marketing department and promoted to team lead for the department of 14 employees

Responsibilities include:

  • Responsible for the maintenance of hundreds of of landing page websites including weekly content & local listings citations.
  • Held monthly meetings, team events & assisted in interviews & performance reviews
  • Streamlined the service development department & sales in order to decrease time between update requests & fulfillment.

Education

Skills

  • Website Design
  • Search Engine Optimization (SEO)
  • SEO Content Strategy
  • Local Search Optimization
  • Conversion Rate Optimization (CRO)
  • Wordpress
  • Competitor Analysis
  • Keyword optimization
  • Website & Marketing Analytics
  • Keyword Research & Analysis
  • KPI reporting
  • Project Management
  • Client Communication
  • E-commerce
  • User Experience

Tool Proficiency

Wordpress

Timeline

SEO Specialist

Levy Online
08.2022 - Current

Account Manager

Website Design & Maintenance
11.2014 - 08.2022

MARKETING & ADVERTISING

WebShark360
02.2013 - 11.2014

TEAM LEAD - IMT & CONTENT

29 Prime
06.2011 - 02.2013
Gary Sanders