Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
Gavin Rapp

Gavin Rapp

Creative Advisor
Pittsburgh,PA

Summary

Results-driven leader with positive attitude and passion for providing high-quality advice, guidance and product delivery to clients. Proven ability to identify customer needs, work collaboratively and build strong relationships. Possesses excellent problem-solving, communication and interpersonal skills.

Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team or client goals.

Hardworking, passionate creative with strong organizational skills. Ready to help team achieve company goals.

Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Overview

20
20
years of professional experience
5
5
years of post-secondary education

Work History

Creative Advisor

FedEx
Pittsburgh, PA
04.2023 - Current
  • Under minimal supervision plans, develops, implements and evaluates effective large communication efforts including strategy development, content determination, creative direction, research, writing, editing and validation.
  • Planned and developed communication strategies and subsequent supporting material to convey information with key departmental team members.
  • Produced briefs outlining key issues and proposed solutions.
  • Coaches others in less senior positions.
  • Facilitated communication and collaboration between departments to help business function smoothly.
  • Built and maintained relationships with clients to provide ongoing support.
  • Improved processes by recommending operational changes.

Digital Media Specialist

FedEx Ground
Pittsburgh, PA
01.2010 - 04.2023
  • Maintained knowledge of and partnerships with ongoing vendors.
  • Researched and developed new campaigns across multiple channels.
  • Created content strategies for digital media.
  • Helped clients develop website portals and social media pages to promote businesses.
  • Optimized website content and images to improve search engine rankings.
  • Collected and analyzed Web metrics such as visits, time on site and page views per visit.
  • Collaborate with internal teams to conceive, develop, and execute innovative integrated marketing plans for various departments from concept to launch.
  • Experienced in digital presentation channels, with broad based media experience including but not limited to - Video production, editing, writing, creating animations for our digital signage communication network across the United States.

Webmaster

FedEx Ground
Pittsburgh, PA
01.2007 - 01.2010
  • Conceptualized, planned and executed original designs for first of it's kind website for key FedEx Ground audience.
  • Planned website development, converting mock-ups into web pages and presented to stakeholders.
  • Applied emerging technologies to update and maintain site applicability including embedding video interviews and training modules.

Webmaster and Distribution Channel Analyst

Federal Home Loan Bank Of Pittsburgh
Pittsburgh, PA
09.2003 - 01.2007
  • Conceptualized, planned and executed original designs for new FHLB website called Bank4Banks.
  • Troubleshot issues with websites and fixed scripting and use issues.
  • Oversaw technical issues and troubleshooting requests to resolve user problems.
  • Implemented changes and integrated requested elements to streamline business operations.
  • Engaged with clients to plan and optimize site issues and queries.

Education

Bachelor of Arts - Economics

University of Pittsburgh, Pittsburgh, PA
09.1987 - 12.1992

Skills

    Strategic planning

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Affiliations

Directors Guild of America

University of Pitt Alum

Central Catholic

Timeline

Creative Advisor - FedEx
04.2023 - Current
Digital Media Specialist - FedEx Ground
01.2010 - 04.2023
Webmaster - FedEx Ground
01.2007 - 01.2010
Webmaster and Distribution Channel Analyst - Federal Home Loan Bank Of Pittsburgh
09.2003 - 01.2007
University of Pittsburgh - Bachelor of Arts, Economics
09.1987 - 12.1992

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