Geoff Jones
Holly Springs,NC
Summary
Authentic and versatile marketing professional capable of functioning independently and collaboratively within large teams across diverse departments and international markets.
Focused on enhancing sales team performance and consistently surpassing revenue targets through effective utilization of available marketing and financial resources. Proven ability to adapt strategies to meet varying budget constraints and achieve measurable results.
It starts with earning the trust of the sales team through listening and learning. Followed by concise marketing programs based on their experience and expertise, and providing opportunities that are ready to close.
Attributable marketing revenue.
Overview
25
25
years of professional experience
Work History
Marketing Manager, Ad Sales
American Institute of CPAs (AICPA)
Durham, NC
10.2014 - 10.2024
- B2B and B2B2C sales enablement support of advertising-related value propositions and initiatives.
- Extensive experience in applying and improving the tasks or processes related to the processes, tools, and techniques for exploring and exploiting potential areas for business growth.
- Supports the development, execution and measurement of the Association’s global B2B marketing,
proposition and experience, with a focus on Advertising Sales. - Responsible for the US and international media kits, along with updating throughout the year
Marketing Manager
BTC Electronic Components
Wake Forest, NC
02.2011 - 05.2014
- Oversaw the creation of a complex e-commerce website with over 450K pages, enhancing online presence.
Marketing Director
TheeDesign Studio
Raleigh, NC
01.2009 - 02.2011
Implemented innovative sales and marketing tactics and relationship building techniques.
First employee
tactics that significantly boosted revenue and brand visibility.
- Established foundational marketing practices that positioned firm among largest internet marketing agencies in the region.
Senior Marketing Specialist
Deltacom Communications
Raleigh, NC
10.2005 - 08.2008
Senior Marketing Coordinator
Beneficial Bank
Philadelphia, PA
08.1999 - 08.2005
Education
Bachelor of Science (BS) - marketing, Economics
SUNY Oswego School of Business
12.1997
Associate of Science (AS) - Business Administration
SUNY BROOME
05.1995
Skills
- Complete list of computer skills and references available upon request
Timeline
Marketing Manager, Ad Sales
American Institute of CPAs (AICPA)
10.2014 - 10.2024
Marketing Manager
BTC Electronic Components
02.2011 - 05.2014
Marketing Director
TheeDesign Studio
01.2009 - 02.2011
Senior Marketing Specialist
Deltacom Communications
10.2005 - 08.2008
Senior Marketing Coordinator
Beneficial Bank
08.1999 - 08.2005
Bachelor of Science (BS) - marketing, Economics
SUNY Oswego School of Business
Associate of Science (AS) - Business Administration
SUNY BROOME
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