George McGee
Account Executive
Columbus,MS
Summary
Action-oriented Account Executive with excellent customer oversight, issue resolution and relationship-building skills. Highly productive at maximizing repeat business opportunities.
Overview
18
18
years of professional experience
2
2
years of post-secondary education
Work History
Account Executive
Clark Beverage Group
Starkville, MS
04.2022 - Current
- Negotiated sales deals between customers and agency, resulting in mutually beneficial agreements and cultivated relationships.
- Built and strengthened relationships with new and existing accounts to drive revenue growth.
- Leveraged marketing channels and sales strategies to develop pipeline and increase profitability.
- Reviewed accounts monthly to monitor and track customer satisfaction and complaints.
- Identified customer needs to achieve service levels that met and exceeded expectations.
- Distributed marketing materials to existing and prospective clients to promote products and services.
- Serviced accounts and proposed new products and services to maximize revenue.
- Cross-sold products and services to clients to secure additional business and grow revenue streams.
- Prepared forecasts to gain understanding of measures needed to grow business.
- Collaborated with internal teams to develop account strategy.
Marketing Manager
Clark Beverage Group
Starkville, MS
11.2018 - 04.2022
- Communicated value and position to sales team and developed tools to support selling process.
- Planned new product external launch and release while managing cross-functional implementation of plan.
- Led staff and external agencies to develop products and promotions, analyze sales, manage trade shows, purchase media, provide creative services and conduct PR.
- Assessed new product specifications to meet client needs.
- Conceptualized and designed abstract ideas, built plans and delivered details to CMO.
- Optimized segment space automation growth by leading marketing strategy and content creation.
- Possessed expert knowledge of competitive and third party products and translated knowledge into business strategy.
- Developed creative sales tools by communicating product value proposition to enable team.
- Increased Molson-Coors sales and brand exposure by developing new packaging, collateral and sales materials and optimizing target audience reach.
- Supported marketing programs and campaigns with content and messaging to drive demand.
- Cultivated and nurtured relationships with customers in strategic vertical markets to support ongoing definition of differentiated product value.
- Maintained complete database of files, contacts and project materials.
- Assessed marketing copy, art comps and final designs and compared with established specifications.
- Researched industry and marketplace trends to develop marketing solutions and enhance business operations.
Delivery Driver
Clark Beverage Group
STARKVILLE, MISSISSIPPI
12.2015 - 11.2019
- Completed on-time deliveries by choosing best and most efficient routes.
- Disposed of waste, shipping materials and hazardous items in compliance with company and governmental regulations.
- Worked scheduled hours as required and took on available shifts during holidays and busy periods.
- Maintained upbeat, positive attitude in busy, customer-focused environment.
- Adhered to safe lifting techniques to avoid injuries.
- Followed corporate procedures to maintain company and customer data confidentiality.
- Operated vehicle safely in highly congested areas with no traffic violations.
- Communicated customer complaints, requests and feedback to company management for swift resolution.
- Performed walk around on delivery vehicle before beginning shift to verify correct and safe operating order.
Military Recruiter
Mississippi Army National Guard
STARKVILLE, MISSISSIPPI
09.2012 - 12.2015
- Filtered interested candidates by eligibility and disqualifying factors.
- Participated in community events representing U.S. military and recruited interested parties.
- Escorted recruits to Military Entrance Processing Station (MEPS) for evaluation and in-processing.
- Remained current with training and sought new training opportunities to further personal growth.
- Responded to calls and emails from interested candidates quickly and scheduled appointments for in-person meetings.
- Displayed exemplary personal and professional appearance, attracting local populace to inquire about military experience and opportunities.
- Exceeded mandated quota from headquarters based on military needs and availability.
- Traveled to schools in area to speak to students about military careers and provide students with materials and literature about military careers.
- Educated interested individuals on military jobs and compared interests and ASVAB scores to potential career fields.
- Administered Armed Services Vocational Aptitude Battery (ASVAB) test to individuals interested in or curious about military careers.
Squad Leader
Mississippi Army National Guard
STARKVILLE MS, MS
11.2005 - 10.2012
- Maintained property and equipment inventory and crew assignments.
- Determined necessity and type of additional resources and change of approach and techniques.
- Provided thorough reports to superiors regarding squad's activities on patrol.
- Submitted work orders to have mission essential vehicles repaired and checked each one thoroughly upon return to service.
- Managed squad of 15 members engaged in varying fields and maintained mission readiness.
- Deployed to Iraq from 2009-2010.
Education
Associate of Science - Marketing
East Mississippi Community College
Scooba, MS 08.2009 - 05.2011
Skills
Relationship building and management
undefinedWork Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Stopping advertising to save money is like stopping your watch to save time.
Henry Ford
Timeline
Account Executive
Clark Beverage Group
04.2022 - Current
Marketing Manager
Clark Beverage Group
11.2018 - 04.2022
Delivery Driver
Clark Beverage Group
12.2015 - 11.2019
Military Recruiter
Mississippi Army National Guard
09.2012 - 12.2015
Associate of Science - Marketing
East Mississippi Community College
08.2009 - 05.2011
Squad Leader
Mississippi Army National Guard
11.2005 - 10.2012
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