George McGee
Account Executive
Columbus,MS
Summary
Action-oriented Account Executive with excellent customer oversight, issue resolution and relationship-building skills. Highly productive at maximizing repeat business opportunities.
Overview
18
18
years of professional experience
2
2
years of post-secondary education
Work History
Account Executive
Clark Beverage Group
Starkville, MS
04.2022 - Current
- Negotiated sales deals between customers and agency, resulting in mutually beneficial agreements and cultivated relationships.
- Built and strengthened relationships with new and existing accounts to drive revenue growth.
- Leveraged marketing channels and sales strategies to develop pipeline and increase profitability.
- Reviewed accounts monthly to monitor and track customer satisfaction and complaints.
- Identified customer needs to achieve service levels that met and exceeded expectations.
- Distributed marketing materials to existing and prospective clients to promote products and services.
- Serviced accounts and proposed new products and services to maximize revenue.
- Cross-sold products and services to clients to secure additional business and grow revenue streams.
- Prepared forecasts to gain understanding of measures needed to grow business.
- Collaborated with internal teams to develop account strategy.
Marketing Manager
Clark Beverage Group
Starkville, MS
11.2018 - 04.2022
- Communicated value and position to sales team and developed tools to support selling process.
- Planned new product external launch and release while managing cross-functional implementation of plan.
- Led staff and external agencies to develop products and promotions, analyze sales, manage trade shows, purchase media, provide creative services and conduct PR.
- Assessed new product specifications to meet client needs.
- Conceptualized and designed abstract ideas, built plans and delivered details to CMO.
- Optimized segment space automation growth by leading marketing strategy and content creation.
- Possessed expert knowledge of competitive and third party products and translated knowledge into business strategy.
- Developed creative sales tools by communicating product value proposition to enable team.
- Increased Molson-Coors sales and brand exposure by developing new packaging, collateral and sales materials and optimizing target audience reach.
- Supported marketing programs and campaigns with content and messaging to drive demand.
- Cultivated and nurtured relationships with customers in strategic vertical markets to support ongoing definition of differentiated product value.
- Maintained complete database of files, contacts and project materials.
- Assessed marketing copy, art comps and final designs and compared with established specifications.
- Researched industry and marketplace trends to develop marketing solutions and enhance business operations.
Delivery Driver
Clark Beverage Group
STARKVILLE, MISSISSIPPI
12.2015 - 11.2019
- Completed on-time deliveries by choosing best and most efficient routes.
- Disposed of waste, shipping materials and hazardous items in compliance with company and governmental regulations.
- Worked scheduled hours as required and took on available shifts during holidays and busy periods.
- Maintained upbeat, positive attitude in busy, customer-focused environment.
- Adhered to safe lifting techniques to avoid injuries.
- Followed corporate procedures to maintain company and customer data confidentiality.
- Operated vehicle safely in highly congested areas with no traffic violations.
- Communicated customer complaints, requests and feedback to company management for swift resolution.
- Performed walk around on delivery vehicle before beginning shift to verify correct and safe operating order.
Military Recruiter
Mississippi Army National Guard
STARKVILLE, MISSISSIPPI
09.2012 - 12.2015
- Filtered interested candidates by eligibility and disqualifying factors.
- Participated in community events representing U.S. military and recruited interested parties.
- Escorted recruits to Military Entrance Processing Station (MEPS) for evaluation and in-processing.
- Remained current with training and sought new training opportunities to further personal growth.
- Responded to calls and emails from interested candidates quickly and scheduled appointments for in-person meetings.
- Displayed exemplary personal and professional appearance, attracting local populace to inquire about military experience and opportunities.
- Exceeded mandated quota from headquarters based on military needs and availability.
- Traveled to schools in area to speak to students about military careers and provide students with materials and literature about military careers.
- Educated interested individuals on military jobs and compared interests and ASVAB scores to potential career fields.
- Administered Armed Services Vocational Aptitude Battery (ASVAB) test to individuals interested in or curious about military careers.
Squad Leader
Mississippi Army National Guard
STARKVILLE MS, MS
11.2005 - 10.2012
- Maintained property and equipment inventory and crew assignments.
- Determined necessity and type of additional resources and change of approach and techniques.
- Provided thorough reports to superiors regarding squad's activities on patrol.
- Submitted work orders to have mission essential vehicles repaired and checked each one thoroughly upon return to service.
- Managed squad of 15 members engaged in varying fields and maintained mission readiness.
- Deployed to Iraq from 2009-2010.
Education
Associate of Science - Marketing
East Mississippi Community College
Scooba, MS 08.2009 - 05.2011
Skills
Relationship building and management
Account servicing
Customer presentations
Business development and planning
Strategic selling
Progress reporting
Sales quota achievement
Needs assessment
Vendor management
Contract Negotiation
Account oversight
Staff Management
Strong relationships
Customer Relations
Sales proficiency
Customer rapport
Territory Management
Sales expertise
Marketing strategy implementation
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Stopping advertising to save money is like stopping your watch to save time.
Henry Ford
Timeline
Account Executive
Clark Beverage Group
04.2022 - Current
Marketing Manager
Clark Beverage Group
11.2018 - 04.2022
Delivery Driver
Clark Beverage Group
12.2015 - 11.2019
Military Recruiter
Mississippi Army National Guard
09.2012 - 12.2015
Associate of Science - Marketing
East Mississippi Community College
08.2009 - 05.2011
Squad Leader
Mississippi Army National Guard
11.2005 - 10.2012