Gerald Williamson

Tinton Falls,NJ

Summary

Results-driven sales leader with 20+ years of domestic and international experience driving revenue growth, launching high impact campaigns, and leading high performing teams in a fast paced sales environment. Proven SaaS sales executive and coach known for developing talent, building strong client relationships, and delivering consistent business results. Passionate about scaling growth, fostering a people-first culture, and driving innovation across dynamic markets.

Overview

years of professional experience

Certification

Work History

District Sales Manager

TOAST INC.

01.2022 - Current

Hired, trained, and coached a high-performing sales team, driving year-over-year productivity gains.
Consistent monthly/quarterly quota attainment
Consistently increased SaaS bookings year over year:
2022, (ramped for six months), booked $1,641,379.95 in SaaS
2023, booked $2,200,857.16 in SaaS
2024, booked $2,280,048.08 in SaaS
2025, booked $2,354,374.26 in SaaS
Partnered with and closed deals with New Jersey’s largest restaurant groups who generate more than 20+ million dollars in GPV (Landmark Hospitality, Tide Table Group, La Modina, Smith Group, Porta Group, East Coast Saloons Hospitality)
Facilitate weekly team meetings to review pipeline, metrics, forecasting, and sales conversations, while planning weekly priorities and prospecting strategies.
Conduct weekly 1:1s with reps and leadership to deep dive into pipeline health, prospecting strategies, deal-closing conversations, and provide targeted coaching aligned to monthly priorities and focus areas.
Successfully led a monthly “Rising Reps” call for new regional team members, focusing on key areas for the month ahead and facilitating an interactive “Coaches’ Corner.”
Successfully coached multiple reps to promotions (3 promotions already in 2026)
Developed and managed strategic sales forecasts and pipeline with accuracy in weekly reporting.
Collaborated with cross-functional teams, including Onboarding, Enablement, Marketing, Strategic Cuisines, Mid Market, and Growth, to align strategies.
Designed interactive dashboards and sales trackers that enhanced team productivity and performance tracking for the organization.
Successfully coached underperforming reps off performance plans with measurable success.

Regional Vice President

SHOWFEST LLC

06.2021 - 01.2022

Led, trained, and managed a top-performing sales team, consistently achieving regional goals.
Launched ShowFest SaaS and entertainment membership products, driving product adoption and market share.
Achieved #1 regional rank in membership sign-ups, $3.5 million dollars worth of memberships sold during our first launch 133% to goal
Developed and executed innovative B2C and B2B marketing and outreach strategies via direct email, cold calls, and in-person campaigns.
Sold Corporate Sponsorships averaging $100,000 per deal, successfully cultivating long-term client relationships.
Implemented and created CRM (Monday.com) and sales pipeline management solutions to streamline processes.

Project Director

GLOBAL TRADE MANAGEMENT, INC.

03.2007 - 06.2021

Promoted to Sales Manager within 1 year of starting as a sales associate, exceeding targets at 165% to goal.
Led a team of 10+ agents and achieved 125% of annual goal in our new campaign
Given responsibility to manage sales operations internationally, supporting teams in China and Beijing and building client relationships.
Played a key role in launching GTM Minerals, including securing over $1.5 million in venture capital with my efforts.
I led the execution of our first pre COVID shipment of 30,000 tons of titanium, generating $2.4 million dollars in profit.
Acted as a liaison between CEO and international teams, handling strategy meetings with stakeholders in Mexico and China.
Presented at trade shows internationally, representing the company’s initiatives and developing partnerships.

Education

Bachelor’s Degree -

Rutgers University

01-2008

Skills

Software & Tools: Advanced Microsoft Excel (Pivot Tables, Macros, VLOOKUP), CRM software, Salesforce, Google Analytics, Data Dashboards, Claude AI, Chat GPT, Google Gemini
Sales analysis

Core Competencies: Data Analysis, Reporting, Sales Performance Metrics