Summary
Overview
Work History
Education
Skills
Personal Information
References
Languages
Timeline
Generic

Gerson Sarmiento

McKinney,TX

Summary

I am a professional with vast experience managing sales and logistics who can bring the capability of service, customer relationships, and business development to the table. I am a servant leader with a motivational management style and a record of successfully developing projects. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Veteran District Sales Manager offering 20+ years of experience in sales leadership. Establishes clear goals and helps team members reach new levels of success in revenue generation and customer acquisition. Tenacious manager with a strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities

Overview

26
26
years of professional experience

Work History

Senior District Sales Manager

Frito Lay, INC.
04.2006 - Current
  • Staffing manager
  • Interview, hire, and develop new Sales representatives and leaders
  • Vacation bidding, RCN’s Track, Scheduling
  • Lead, motivate, and develop the large format manager team to improve business performance
  • Sales Calls and an SME for Walmart, Target, Smart and Final, Kroger, and Albertsons
  • Apply processes to improve productivity, efficiency, and priorities
  • Set service and productivity targets allocating resources to priorities
  • Train and coach new SDLs
  • Responsible for a $25M market in the Los Angeles area.

Logistics Manager

Viscosa (Castrol Oils)
01.2002 - 01.2004
  • Responsible for Sales and Sales operations team
  • Designed an entirely new sales and distribution system
  • Recruited and hired sales and operation associates
  • Created pricing structure and sales and distribution strategy
  • Increased efficiency levels in the distribution system.
  • Coordinated dispatching of 12 drivers to accomplish daily delivery requirements.

Sales Manager

Zeta Gas
01.1998 - 01.2002
  • Responsible for sales district managers, sales supervisors, and a distribution fleet
  • Positioned a new brand in a current market
  • Designed a new sales and distribution system
  • Creation of a call center with 20 operators
  • Hiring and training a sales force of over 300+ reps
  • Coaching and training new district managers and supervisors
  • Authored sales and operations manuals
  • Processes design, budgets, and cost controls.
  • Increased sales revenue by developing and implementing effective sales strategies.
  • Built long-lasting client relationships through excellent customer service and consistent followups.
  • Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.
  • Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.

Education

Ph.D. - Business Administration And Management

California Southern University
California
07.2024

M.D. - Engineering Technology

California State University Northridge
Northridge, CA
12.2014

Bachelor of Science - Marketing Management And Research

California State University Northridge
Northridge, CA
05.2011

Skills

  • Results Oriented
  • Self-Motivated
  • Proven Sales track record
  • Budget and Costs Control
  • Maintaining a culture of teamwork
  • Staff development and motivation
  • Process Optimization (Lean oriented)
  • Sales Planning
  • Performance Tracking
  • Hiring Oversight
  • Sales Pipeline Management
  • Sales Training
  • Conflict Resolution
  • Customer Retention
  • Cross-functional Collaboration
  • Effective Communication
  • Analytical Thinking
  • Account Management
  • Territory Expansion
  • Key Account Growth
  • Business Development
  • Active Listening
  • Strategic Planning
  • Adaptability
  • Market Research
  • Goal Setting
  • Budget Management
  • Sales Strategy Execution
  • Team Leadership

Personal Information

Title: Sales and Operations Executive

References

Available upon request

Languages

Spanish
Native or Bilingual

Timeline

Senior District Sales Manager

Frito Lay, INC.
04.2006 - Current

Logistics Manager

Viscosa (Castrol Oils)
01.2002 - 01.2004

Sales Manager

Zeta Gas
01.1998 - 01.2002

Ph.D. - Business Administration And Management

California Southern University

M.D. - Engineering Technology

California State University Northridge

Bachelor of Science - Marketing Management And Research

California State University Northridge
Gerson Sarmiento