Gianna Nowatzke
Ann Arbor,Michigan
Summary
Passionate and driven social media marketing intern with a keen interest in pursuing a career in Advertising Management. Currently advancing my expertise through academics while applying my knowledge in real-world settings. My tenure at the Pro Volleyball Sports Federation honed my skills in creating targeted marketing campaigns that resonate with sports enthusiasts. I excel in developing strategic content across various platforms, analyzing user engagement data to refine marketing efforts, and staying ahead of industry trends. I am committed to leveraging my skills to contribute to a marketing team that values innovation, strategic thinking, and a data-driven approach to decision-making
Overview
3
3
years of professional experience
Work History
Social Media Marketing Intern
Pro Volleyball Federation
Detroit, MI
12.2023 - Current
- Monitored Facebook, Instagram, Twitter, and other social media platforms to build consumer connections.
- Generated ideas for creative content initiatives.
- Focused on growing social media presence through engaging content and using data and customer insights to guide the process.
- Analyzed user engagement with posts on multiple platforms to assess the effectiveness of campaigns.
- Built relationships with athletes to create brand awareness and increase reach.
- Created and maintained a social media strategy to increase brand awareness, engagement, and website traffic.
- Set up and optimized company pages within each platform to increase the visibility of the company's social content.
- Designed graphics and logos for advertisements, social media posts, and other marketing collateral.
RECEPTIONIST
GIANNA NOWATZKE
Ann Arbor, Michigan
08.2022 - Current
LEADERSHIP TEAM MEMBER
Saline Connecting for students with disabilities
Saline, MI
09.2020 - 05.2021
Education
Bachelor of Science - Advertising Management BS1
Michigan State University
Skills
- Brand Management: Ensuring that all social media content aligns with the federation's brand guidelines, maintaining a consistent and professional image across platforms
- Analytics: Utilizing social media analytics tools to track engagement, measure the success of campaigns, and make data-driven decisions to optimize content strategy
- Strategic Planning: Developing a well-thought-out social media strategy that aligns with the federation's goals, ensuring consistent messaging and effective brand positioning
- Communication: Excellent written and verbal communication skills to engage with fans, athletes, and sponsors, fostering a sense of community and building strong relationships
- Adaptability: Staying up-to-date with the latest social media trends and platform updates, and being able to adapt strategies accordingly to maximize reach and engagement
- Collaboration: Working closely with athletes, coaches, and other stakeholders to showcase their stories, achievements, and contributions to the sport
- Content Creation: Crafting compelling and visually appealing posts that resonate with sports fans, showcasing excitement and passion
- Time Management: Prioritizing tasks, managing deadlines, and maintaining a consistent posting schedule to keep fans engaged and informed
Leadership Experience
LEADERSHIP TEAM MEMBER, Saline Connecting for students with disabilities, Saline, MI, 09/2020, 05/2021, Developed and implemented effective strategies for team-building activities to enhance collaboration amongst colleagues., Organized events designed to increase public awareness about issues facing people with disabilities., Created event budgets and tracked costs to ensure adherence to financial guidelines., Developed creative ideas for themes and decorations that would help make each event unique and memorable., Provided assistance with check-in procedures, including verifying tickets and distributing materials as needed.
Timeline
Social Media Marketing Intern
Pro Volleyball Federation
12.2023 - Current
RECEPTIONIST
GIANNA NOWATZKE
08.2022 - Current
LEADERSHIP TEAM MEMBER
Saline Connecting for students with disabilities
09.2020 - 05.2021
Bachelor of Science - Advertising Management BS1
Michigan State University
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